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Fox Ears

Fail

Demand is soft, at -3.9% this quarter, so Fox Ears is a Fail.

Flapen Score
49
49 / 100
Top 33% of 16,930 Clothing, Shoes & Jewelry niches · +4 vs the category median of 45
Market size
$170K/yr483K searches / yr
90-day growth
-3.9%search demand this quarter
Competition
41%top-5 click share · 28 brands · 31 sellers

Flapen Score

Fox Ears against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Fox Ears is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Fox Ears market on Amazon at a glance

Shoppers on Amazon United States searched for Fox Ears 483K times last year and spent an estimated $170K. The top 5 brands take 51% of clicks. Demand peaks in Oct–Nov. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 2.5% of those searches ended in a purchase.

Shoppers searched for this 483K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved -3.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $170K a year.

Searches, last 12 months
483K
Growth, 90 days vs prior 90
-3.9%
Conversion, latest week
2.5%
Market size, estimated
$170Ka year
Peak month
October19.2× the quietest month
Top search term
fox ears404K searches a year

02 · Price

A sale here is worth $14.17.

Listings sell for $14.17 on average, from $6.17 to $29.68. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At $14.17 that is $4K to $7K a year per listing.

Average price
$14.17under the $15 to $100 sweet spot
Price range
$6.17–$29.68
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
250–500
Revenue per listing a year
$4K–$7K
Returns
5.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.1% of listings are out of stock. The average listing ranks #1,244 within Headwear. It carries 430 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings
83%
Prime listings
100%
Out of stock, average day
4.1%
Average rank
#1,244in Headwear
Average rating
4.45 starsAmazon United States average 4.42 stars
Average reviews
430per listing
Listings tracked
40

04 · Newcomers

0 of last year's 11 launches cleared the first-year sales bar.

11 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
11
Successful launches
0Amazon's first-year sales bar
Average brand age
33 months

Products

Top Fox Ears products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 41% of clicks. Leaders hold, but buyers still shop past them.

Brands

28 rising

Sellers

31

Top-5 brand share

51%

Top 20: 93%

Top-5 click share

41%

Top 20: 79%

Open market

45%

  • Brand 123%
  • Brand 29%
  • Brand 38%
  • Brand 47%
  • Brand 55%
  • Brand 65%

Demand

Fox Ears search demand

Weekly searches over the year, seasonality beneath. Pick a range.

100K60KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov · busiest ÷ quietest = 19.2×

Search terms

Top Fox Ears search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • fox ears404K/yr
  • fox ears headband32K/yr
  • fox headband10K/yr
  • orange fox ears10K/yr
  • fox ear headband6K/yr
  • fox ear5K/yr
  • fox ears adult3K/yr
  • fox ears costume6K/yr
  • fantastic mr fox ears5K/yr

Reviews and returns

What reviews say buyers love and hate about Fox Ears

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Quality-Overall”
22%of negative reviews mention “Size-Overall”
5.5%of orders come back
“doesn't fit well”
A buyer, on “Size-Overall”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Fox Ears questions

Answered from the same tracked data.