Fossil Wallets

Shoppers searched for this 81K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.0% of those searches ended in a purchase. Searches in the last 90 days moved +13.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $81K a year.

Searches, last 12 months

81K

Growth, 90 days vs prior 90

+13.7%

Conversion, latest week

3.0%

Market size, estimated

$81Ka year

Top search term

mens leather trifold wallet24K searches a year

Listings sell for $32.98 on average, from $10.19 to $55.86. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $32.98 that is $0 to $3K a year per listing.

Average price

$32.98inside the $15 to $100 sweet spot

Price range

$10.19–$55.86

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

3.8%of orders · Amazon United States median 2.1%

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.7% of listings are out of stock. The average listing ranks #274 within Wallets, Card Cases & Money Organizers. It carries 6,305 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

100%

Out of stock, average day

0.7%

Average rank

#274in Wallets, Card Cases & Money Organizers

Average rating

4.63 starsAmazon United States average 4.42 stars

Average reviews

6,305per listing

Listings tracked

45

10 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 54 months on average, so the names here are settling in.

Launched, last 12 months

10

Successful launches

9Amazon's first-year sales bar

Average brand age

54 months