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For Love & Lemons

Fail

An estimated 18.3% of orders come back, so For Love & Lemons is a Fail.

Flapen Score
44
44 / 100
Ranks 9,144 of 16,930 Clothing, Shoes & Jewelry niches · −1 vs the category median of 45
Market size
$47K/yr335K searches / yr
90-day growth
+2.8%search demand this quarter
Competition
19%top-5 click share · 41 brands · 46 sellers

Flapen Score

For Love & Lemons against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, For Love & Lemons is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The For Love & Lemons market on Amazon at a glance

Shoppers on Amazon United States searched for For Love & Lemons 335K times last year and spent an estimated $47K. The top 5 brands take 76% of clicks. Demand peaks in Jul–Aug–Sep. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 0.1% of those searches ended in a purchase.

Shoppers searched for this 335K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved +2.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $47K a year.

Searches, last 12 months
335K
Growth, 90 days vs prior 90
+2.8%
Conversion, latest week
0.1%
Market size, estimated
$47Ka year
Peak month
August5.6× the quietest month
Top search term
for love and lemons dress62K searches a year

02 · Price

A sale here is worth $126.74.

Listings sell for $126.74 on average, from $19.09 to $348.36. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $126.74 that is $0 to $13K a year per listing.

Average price
$126.74above the $15 to $100 sweet spot
Price range
$19.09–$348.36
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
$0–$13K
Returns
18.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

83% of listings pay for placement with sponsored ads. 84% ship with Prime. On an average day, 26.5% of listings are out of stock. The average listing ranks #22,987 within Dresses. It carries 271 reviews at 3.94 stars, so a new listing needs social proof before a better product.

Sponsored listings
83%
Prime listings
84%
Out of stock, average day
26.5%
Average rank
#22,987in Dresses
Average rating
3.94 starsAmazon United States average 4.42 stars
Average reviews
271per listing
Listings tracked
116

04 · Newcomers

4 of last year's 69 launches cleared the first-year sales bar.

69 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for -54 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
69
Successful launches
4Amazon's first-year sales bar
Average brand age
-54 months

Products

Top For Love & Lemons products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 19% of clicks. An open shelf where new products get seen.

Brands

41 rising

Sellers

46

Top-5 brand share

76%

Top 20: 91%

Top-5 click share

19%

Top 20: 44%

Open market

22%

  • Brand 164%
  • Brand 26%
  • Brand 32%
  • Brand 42%
  • Brand 52%
  • Brand 62%

Demand

For Love & Lemons search demand

Weekly searches over the year, seasonality beneath. Pick a range.

30K20KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul, Aug, Sep · busiest ÷ quietest = 5.6×

Search terms

Top For Love & Lemons search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • for love and lemons dress62K/yr
  • for love and lemons48K/yr
  • rush dresses64K/yr
  • sorority rush outfits60K/yr
  • rush dress13K/yr
  • sorority dresses12K/yr
  • for love & lemons5K/yr
  • for love and lemons dupe2K/yr
  • sorority rush dresses pref day67K/yr
  • for love and lemons dress dupe1K/yr

Reviews and returns

What reviews say buyers love and hate about For Love & Lemons

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Size-Overall”
32%of negative reviews mention “Size-Overall”
18.3%of orders come back
“it is too short”
A buyer, on “Size-Overall”32% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common For Love & Lemons questions

Answered from the same tracked data.