Football Sweatshirts for Women
FailDemand is soft, at -89.3% this quarter, so Football Sweatshirts for Women is a Fail.
- Flapen Score
- 45 / 100Ranks 8,414 of 16,930 Clothing, Shoes & Jewelry niches · on the category median45
- Market size
- $10K/yr652K searches / yr
- 90-day growth
- -89.3%search demand this quarter
- Competition
- 15%top-5 click share · 62 brands · 71 sellers
Flapen Score
Football Sweatshirts for Women against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Football Sweatshirts for Women is stronger. Inside it, weaker.
Market
The Football Sweatshirts for Women market on Amazon at a glance
Shoppers on Amazon United States searched for Football Sweatshirts for Women 652K times last year and spent an estimated $10K. The top 5 brands take 24% of clicks. Demand peaks in Feb–Aug–Sep–Oct. Flapen scores it 45 out of 100, a Fail.
01 · Demand
An estimated 0.1% of those searches ended in a purchase.
Shoppers searched for this 652K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved -89.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $10K a year.
- Searches, last 12 months
- 652K
- Growth, 90 days vs prior 90
- -89.3%
- Conversion, latest week
- 0.1%
- Market size, estimated
- $10Ka year
- Peak month
- September41.6× the quietest month
- Top search term
- game day sweatshirt women145K searches a year
02 · Price
A sale here is worth $24.74.
Listings sell for $24.74 on average, from $11.41 to $42.19. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $24.74 that is $0 to $2K a year per listing.
- Average price
- $24.74inside the $15 to $100 sweet spot
- Price range
- $11.41–$42.19
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 9.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
68% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 14.7% of listings are out of stock. The average listing ranks #9,138 within Fashion Hoodies & Sweatshirts. It carries 266 reviews at 4.41 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 68%
- Prime listings
- 94%
- Out of stock, average day
- 14.7%
- Average rank
- #9,138in Fashion Hoodies & Sweatshirts
- Average rating
- 4.41 starsAmazon United States average 4.42 stars
- Average reviews
- 266per listing
- Listings tracked
- 172
04 · Newcomers
0 of last year's 72 launches cleared the first-year sales bar.
72 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 72
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 27 months
Products
Top Football Sweatshirts for Women products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 15% of clicks. An open shelf where new products get seen.
Brands
62 rising
Sellers
71
Top-5 brand share
24%
Top 20: 69%
Top-5 click share
15%
Top 20: 38%
Open market
72%
- Brand 15%
- Brand 25%
- Brand 35%
- Brand 45%
- Brand 54%
- Brand 64%
Demand
Football Sweatshirts for Women search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Feb, Aug, Sep, Oct · busiest ÷ quietest = 41.6×
Search terms
Top Football Sweatshirts for Women search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- game day sweatshirt women145K/yr
- game day sweatshirt59K/yr
- football sweatshirt68K/yr
- football mom sweatshirt46K/yr
- football sweatshirts for women127K/yr
- gameday sweatshirts for women16K/yr
- football sweater28K/yr
- womens football sweatshirt30K/yr
- gameday sweatshirt10K/yr
- game day sweater13K/yr
Reviews and returns
What reviews say buyers love and hate about Football Sweatshirts for Women
We read the reviews and the return reasons for every product selling here.
“Too big”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Football Sweatshirts for Women questions
Answered from the same tracked data.