Foldable Fan

Shoppers searched for this 269K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.2% of those searches ended in a purchase. Searches in the last 90 days moved +112.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $98K a year.

Searches, last 12 months

269K

Growth, 90 days vs prior 90

+112.0%

Conversion, latest week

2.2%

Market size, estimated

$98Ka year

Peak month

July4.2× the quietest month

Top search term

foldable fan151K searches a year

Listings sell for $16.33 on average, from $4.74 to $89.19. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $16.33 that is $0 to $2K a year per listing.

Average price

$16.33inside the $15 to $100 sweet spot

Price range

$4.74–$89.19

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

2.6%of orders · Amazon United States median 2.1%

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #500 within Hand Fans. It carries 3,071 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#500in Hand Fans

Average rating

4.47 starsAmazon United States average 4.42 stars

Average reviews

3,071per listing

Listings tracked

53

5 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

5

Successful launches

4Amazon's first-year sales bar

Average brand age

30 months