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Fluxe Incontinence Underwear Women

Fail

Demand is soft, at -46.2% this quarter, so Fluxe Incontinence Underwear Women is a Fail.

Flapen Score
38
38 / 100
Ranks 13,195 of 16,930 Clothing, Shoes & Jewelry niches · −7 vs the category median of 45
Market size
$45K/yr127K searches / yr
90-day growth
-46.2%search demand this quarter
Competition
52%top-5 click share · 9 brands · 21 sellers

Flapen Score

Fluxe Incontinence Underwear Women against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Fluxe Incontinence Underwear Women is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Fluxe Incontinence Underwear Women market on Amazon at a glance

Shoppers on Amazon United States searched for Fluxe Incontinence Underwear Women 127K times last year and spent an estimated $45K. The top 5 brands take 94% of clicks. Flapen scores it 38 out of 100, a Fail.

01 · Demand

An estimated 0.9% of those searches ended in a purchase.

Shoppers searched for this 127K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -46.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $45K a year.

Searches, last 12 months
127K
Growth, 90 days vs prior 90
-46.2%
Conversion, latest week
0.9%
Market size, estimated
$45Ka year
Top search term
fluxe incontinence underwear women62K searches a year

02 · Price

A sale here is worth $37.67.

Listings sell for $37.67 on average, from $9.03 to $49.39. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $37.67 that is $0 to $4K a year per listing.

Average price
$37.67inside the $15 to $100 sweet spot
Price range
$9.03–$49.39
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$4K
Returns
3.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

79% of listings pay for placement with sponsored ads. 18% ship with Prime. On an average day, 29.5% of listings are out of stock. The average listing ranks #689 within Active Underwear. It carries 1,904 reviews at 2.71 stars, so a new listing needs social proof before a better product.

Sponsored listings
79%
Prime listings
18%
Out of stock, average day
29.5%
Average rank
#689in Active Underwear
Average rating
2.71 starsAmazon United States average 4.42 stars
Average reviews
1,904per listing
Listings tracked
28

04 · Newcomers

1 of last year's 24 launches cleared the first-year sales bar.

24 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
24
Successful launches
1Amazon's first-year sales bar
Average brand age
32 months

Products

Top Fluxe Incontinence Underwear Women products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 52% of clicks. Leaders hold, but buyers still shop past them.

Brands

9

Sellers

21

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

52%

Top 20: 91%

Open market

3%

  • Brand 150%
  • Brand 224%
  • Brand 312%
  • Brand 44%
  • Brand 53%
  • Brand 63%
  • Open — no brand owns it (3 brands, 3%)

Demand

Fluxe Incontinence Underwear Women search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '26JanFebMarAprMayJun

Peak months: Jan, Feb · busiest ÷ quietest = 7.4× · 6 of 12 months tracked

Search terms

Top Fluxe Incontinence Underwear Women search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • fluxe incontinence underwear women62K/yr
  • fluxe leak proof underwear women8K/yr
  • flux underwear for women incontinence6K/yr
  • fluxe underwear10K/yr
  • fluxe12K/yr
  • fluxe incontinence underwear12K/yr
  • flux underwear for women4K/yr
  • flux leak proof underwear3K/yr
  • fluxe underwear women9K/yr

Reviews and returns

What reviews say buyers love and hate about Fluxe Incontinence Underwear Women

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Comfort-Overall”
29%of negative reviews mention “Size-Overall”
3.8%of orders come back
“Too small”
A buyer, on “Size-Overall”29% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Fluxe Incontinence Underwear Women questions

Answered from the same tracked data.