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Flowy Shorts

Maybe

Search demand grew +100.5% this quarter. But an estimated 13.0% of orders come back, so Flowy Shorts is a Maybe.

Flapen Score
57
57 / 100
Top 10% of 16,930 Clothing, Shoes & Jewelry niches · +12 vs the category median of 45
Market size
$122K/yr1.3M searches / yr
90-day growth
+100.5%search demand this quarter
Competition
28%top-5 click share · 36 brands · 42 sellers

Flapen Score

Flowy Shorts against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Flowy Shorts is stronger. Inside it, weaker.

57Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Flowy Shorts market on Amazon at a glance

Shoppers on Amazon United States searched for Flowy Shorts 1.3M times last year and spent an estimated $122K. The top 5 brands take 51% of clicks. Demand peaks in May–Jun–Jul–Aug. Flapen scores it 57 out of 100, a Maybe.

01 · Demand

An estimated 0.5% of those searches ended in a purchase.

Shoppers searched for this 1.3M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved +100.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $122K a year.

Searches, last 12 months
1.3M
Growth, 90 days vs prior 90
+100.5%
Conversion, latest week
0.5%
Market size, estimated
$122Ka year
Peak month
July8.5× the quietest month
Top search term
flowy shorts348K searches a year

02 · Price

A sale here is worth $20.38.

Listings sell for $20.38 on average, from $9.26 to $48.39. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $20.38 that is $2K to $5K a year per listing.

Average price
$20.38inside the $15 to $100 sweet spot
Price range
$9.26–$48.39
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
100–250
Revenue per listing a year
$2K–$5K
Returns
13.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.5% of listings are out of stock. The average listing ranks #789 within Active. It carries 1,600 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
100%
Out of stock, average day
1.5%
Average rank
#789in Active
Average rating
4.41 starsAmazon United States average 4.42 stars
Average reviews
1,600per listing
Listings tracked
85

04 · Newcomers

5 of last year's 9 launches cleared the first-year sales bar.

9 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
9
Successful launches
5Amazon's first-year sales bar
Average brand age
29 months

Products

Top Flowy Shorts products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 28% of clicks. An open shelf where new products get seen.

Brands

36 rising

Sellers

42

Top-5 brand share

51%

Top 20: 89%

Top-5 click share

28%

Top 20: 58%

Open market

43%

  • Brand 116%
  • Brand 210%
  • Brand 39%
  • Brand 49%
  • Brand 57%
  • Brand 66%

Demand

Flowy Shorts search demand

Weekly searches over the year, seasonality beneath. Pick a range.

120K80KPrime Day '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 8.5×

Search terms

Top Flowy Shorts search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • flowy shorts348K/yr
  • butterfly shorts285K/yr
  • girls butterfly shorts119K/yr
  • butterfly shorts girls109K/yr
  • butterfly shorts for women86K/yr
  • womens butterfly shorts66K/yr
  • girls flowy shorts38K/yr
  • flowy athletic shorts30K/yr
  • butterfly shorts women27K/yr
  • flutter shorts25K/yr

Reviews and returns

What reviews say buyers love and hate about Flowy Shorts

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Comfort-Overall”
26%of negative reviews mention “Size-Overall”
13.0%of orders come back
“Too short”
A buyer, on “Size-Overall”26% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Flowy Shorts questions

Answered from the same tracked data.