Flower Costume
Skip itHigh returns (10.9%) — this niche doesn't clear our bar today.
Avg price
Incredible$24.64avg listing price — sweet spot $15–$100
Review moat
Great112.15avg incumbent reviews — the moat a new listing must climb
Brand share
Great54%top-5 brand share — no brand owns this niche
Price range
Great$7.68–$49.99cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great39%top-5 click share — an open shelf
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Growth
Bad-2.1%90-day search growth — must beat 0% to launch
Market size
Bad$85K$85K/yr · 260K searches
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale
Returns
Bad10.9%return rate — above 5% kills the launch gate
Is flower costume profitable on Amazon?
According to Flapen's Amazon United States niche tracking, flower costume is a $85K/yr Amazon United States market (260K searches/yr). The top 5 brands hold 54% of demand. Demand peaks in Sep–Oct–Nov. Verdict: Skip it — 48/100.
Data updated Jul 10, 2026 · scored weekly · How we score niches
flower costume market size & sales
Units sold, revenue, conversion and listing quality across the tracked shelf.- Units sold / yr
- 3K–4K
- avg 0–100/product
- Revenue / yr
- $74K–$99K
- units × avg price
- Conversion rate
- 1.3%
- Avg BSR
- #6,164
- Page quality
- 0%
- Prime
- 68%
- Sponsored
- 78%
- Out of stock
- 14.3%
- Avg brand age
- 39 months
- Avg seller age
- 199 days
Competition: brands, sellers & click share
Clicks spread well past the top 5 (39% combined) — an open shelf where new products get seen.Brands
26 falling
Sellers
38
Top-5 brand share
54%
Top 20: 94%
Top-5 click share
39%
Top 20: 79%
Open market
39%
- Gionforsy20%
- Fun Costumes13%
- Mepase8%
- Dingion7%
- elope6%
- LDFWAY6%
flower costume demand & seasonality
Weekly Amazon search volume, last 104 weeks — -2.1% search growth over the last 90 days.Peak months: Sep, Oct, Nov · busiest ÷ quietest = 50.7×
Top flower costume search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.- flower costume87K/yr
- flower costume women52K/yr
- sunflower costume29K/yr
- flower costume kids15K/yr
- flower costume adult19K/yr
- sunflower costume adult12K/yr
- adult flower costume14K/yr
- womens flower costume7K/yr
- sunflower costume women8K/yr
- adult flower costume women6K/yr
Top flower costume products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Gionforsy Flower Fascinators Hat Tea Party Hats for Women Flower Cocktail Headband for Wedding Rosered
Gionforsy$25.713.9★203 rev
elope Deluxe Sunflower Costume Hood Accessory for Kids
elope$19.694.3★17 rev
LDFWAY Large Flower Fascinators for Girls Women Tea Party Cocktail Headwear Derby Hats with Headband and Clip for Wedding Beige
LDFWAY$25.344.0★101 rev
Mepase 3 Sets Halloween Sunflower Costume for Women Yellow Flower Costumes Sunflower Headgear Glasses Leaf Glove Performance Props (Adult)
Mepase$28.144.5★54 rev
Dingion Funny Sunflower Halloween Costume Yellow Flower Headgear with 2 Pieces Green Gloves for Halloween Sun Cosplay(22.8 Inches)
Dingion$18.524.0★153 rev
Newest
by launch date
Zando Dark Green Tutu Skirt for Girls St Patricks Day Tutu for Toddler Girls Kids 4 Layers 2-8 Years Princess Halloween Birthday Puffy Tulle Elastic Waist Dance Skirt Party
Zando$7.6861 rev
Funnysoft 6 Sets Funny Sunflower Costume with 18.8 Inch Sunflower Headgear and Green Leaf Gloves Performance Props for Festival Dance Adults Party Sun Cosplay
Funnysoft$29.574 rev
Fun Costumes Infant Sunflower Costume Accessory for Babies with Petal Headpiece | Flower Halloween Costume Outfit for Parties or Play Standard
Fun Costumes$13.454 rev
Kirei Sui Floral Fall Boho Sunflower Costume Daisy Headband Halloween Accessories for Adults Yellow
Kirei Sui$9.553 rev
Girl Tutu Skirt 3-Layered Tulle Skirts for Little Girls Fluffy Ballet Dress Up for Party Halloween Costume 2-8 Years Old (Green)
Bmrwtg$8.20155 rev
Trending
90-day click momentumZando Dark Green Tutu Skirt for Girls St Patricks Day Tutu for Toddler Girls Kids 4 Layers 2-8 Years Princess Halloween Birthday Puffy Tulle Elastic Waist Dance Skirt Party
Zando$7.684.5★
Girl Tutu Skirt 3-Layered Tulle Skirts for Little Girls Fluffy Ballet Dress Up for Party Halloween Costume 2-8 Years Old (Green)
Bmrwtg$8.204.5★
Abaodam 2pcs Sunflower Headgear Costume Fun Sunflower Headgear Yellow Flower Funny Hat Hood Cosplay Favor for Dance Party Game Festival Halloween
Abaodam$16.895.0★
Fun Costumes Infant Sunflower Costume Accessory for Babies with Petal Headpiece | Flower Halloween Costume Outfit for Parties or Play Standard
Fun Costumes$13.455.0★
Gionforsy Flower Fascinators Hat Tea Party Hats for Women Flower Cocktail Headband for Wedding Rosered
Gionforsy$25.713.9★
What reviews say buyers love and hate about flower costume
What buyers praise and complain about, mined from review topics.What buyers love
“The fit”
“Just a really great purchase overall”
“Very comfortable”
“Colors are beautiful”
“soft”
“will not get tattered after washing”
“Thick material”
“As advertised and good quality material”
“overall this was great for the price”
“everything is as advertised”
What buyers complain about
“Extremely big”
“Fabric is also very flimsy”
“Description incorrect”
“It is so top heavy”
“Bad elastic”
“very thin material”
“uncomfortable fit made this a very disappointing purchase”
“The fascinator was wrinkled”
“Im 57 and have trouble getting long enough length”
“There is too much fabric outside of the seam, and not cut generously enough in hips and thighs”
Top return reasons
Common flower costume questions
- Is flower costume profitable to sell on Amazon United States?
- The niche generates $85K/yr across 40 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -2.1%. Flapen's verdict: Skip it (48/100).
- How competitive is the flower costume niche?
- 26 brands and 38 sellers compete. The top 5 products take 39% of clicks and top 5 brands hold 54% of demand.
- What do buyers complain about in flower costume?
- Top complaints mined from reviews: Size-Overall, Material Quality, Advertised Vs Actual Product. The return rate is 10.9% — above our launch gate.
- When does demand for flower costume peak?
- Demand peaks in Sep–Oct–Nov; the busiest month runs 50.7× the quietest.
- What does it cost to enter the flower costume niche?
- Listings span $7.68–$49.99; the average listing price is $24.64 (sweet spot $15–$100). The average incumbent carries 112 reviews — the moat a new listing must climb.