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Floral Tie

Fail

An estimated 7.2% of orders come back, so Floral Tie is a Fail.

Flapen Score
46
46 / 100
Top 46% of 16,930 Clothing, Shoes & Jewelry niches · +1 vs the category median of 45
Market size
$140K/yr489K searches / yr
90-day growth
+31.3%search demand this quarter
Competition
37%top-5 click share · 16 brands · 20 sellers

Flapen Score

Floral Tie against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Floral Tie is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Floral Tie market on Amazon at a glance

Shoppers on Amazon United States searched for Floral Tie 489K times last year and spent an estimated $140K. The top 5 brands take 73% of clicks. Demand peaks in Apr–May–Sep. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 1.9% of those searches ended in a purchase.

Shoppers searched for this 489K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved +31.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $140K a year.

Searches, last 12 months
489K
Growth, 90 days vs prior 90
+31.3%
Conversion, latest week
1.9%
Market size, estimated
$140Ka year
Peak month
April3.0× the quietest month
Top search term
floral tie97K searches a year

02 · Price

A sale here is worth $15.02.

Listings sell for $15.02 on average, from $8.68 to $32.12. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At $15.02 that is $4K to $8K a year per listing.

Average price
$15.02inside the $15 to $100 sweet spot
Price range
$8.68–$32.12
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
13K–15K
Units per listing a year
250–500
Revenue per listing a year
$4K–$8K
Returns
7.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #1,052 within Ties, Cummerbunds & Pocket Squares. It carries 1,781 reviews at 4.67 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#1,052in Ties, Cummerbunds & Pocket Squares
Average rating
4.67 starsAmazon United States average 4.42 stars
Average reviews
1,781per listing
Listings tracked
38

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
51 months

Products

Top Floral Tie products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 37% of clicks. An open shelf where new products get seen.

Brands

16 falling

Sellers

20

Top-5 brand share

73%

Top 20: 100%

Top-5 click share

37%

Top 20: 81%

Open market

22%

  • Brand 144%
  • Brand 210%
  • Brand 38%
  • Brand 48%
  • Brand 55%
  • Brand 64%

Demand

Floral Tie search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Sep · busiest ÷ quietest = 3.0×

Search terms

Top Floral Tie search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • floral tie97K/yr
  • floral ties for men70K/yr
  • mens floral tie44K/yr
  • blue floral tie38K/yr
  • floral ties28K/yr
  • mens floral ties18K/yr
  • flower tie15K/yr
  • calvin klein tie18K/yr
  • mens navy tie15K/yr
  • mens ties floral12K/yr

Reviews and returns

What reviews say buyers love and hate about Floral Tie

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Quality-Overall”
21%of negative reviews mention “Size-Overall”
7.2%of orders come back
“This tie is comically short”
A buyer, on “Size-Overall”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Floral Tie questions

Answered from the same tracked data.