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Floral Socks

Fail

Shoppers spend an estimated $25K a year here, so Floral Socks is a Fail.

Flapen Score
47
47 / 100
Top 41% of 16,930 Clothing, Shoes & Jewelry niches · +2 vs the category median of 45
Market size
$25K/yr85K searches / yr
90-day growth
-36.1%search demand this quarter
Competition
23%top-5 click share · 60 brands · 61 sellers

Flapen Score

Floral Socks against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Floral Socks is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Floral Socks market on Amazon at a glance

Shoppers on Amazon United States searched for Floral Socks 85K times last year and spent an estimated $25K. The top 5 brands take 27% of clicks. Demand peaks in Nov–Dec. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 2.1% of those searches ended in a purchase.

Shoppers searched for this 85K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved -36.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $25K a year.

Searches, last 12 months
85K
Growth, 90 days vs prior 90
-36.1%
Conversion, latest week
2.1%
Market size, estimated
$25Ka year
Peak month
December3.9× the quietest month
Top search term
fun ankle socks for women26K searches a year

02 · Price

A sale here is worth $13.75.

Listings sell for $13.75 on average, from $6.70 to $30.36. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $13.75 that is $0 to $1K a year per listing.

Average price
$13.75under the $15 to $100 sweet spot
Price range
$6.70–$30.36
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$1K
Returns
1.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

87% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 3.0% of listings are out of stock. The average listing ranks #16,356 within Socks & Hosiery. It carries 1,847 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings
87%
Prime listings
99%
Out of stock, average day
3.0%
Average rank
#16,356in Socks & Hosiery
Average rating
4.59 starsAmazon United States average 4.42 stars
Average reviews
1,847per listing
Listings tracked
84

04 · Newcomers

5 of last year's 12 launches cleared the first-year sales bar.

12 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months
12
Successful launches
5Amazon's first-year sales bar
Average brand age
39 months

Products

Top Floral Socks products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 23% of clicks. An open shelf where new products get seen.

Brands

60 falling

Sellers

61

Top-5 brand share

27%

Top 20: 70%

Top-5 click share

23%

Top 20: 57%

Open market

69%

  • Brand 17%
  • Brand 27%
  • Brand 34%
  • Brand 44%
  • Brand 54%
  • Brand 64%

Demand

Floral Socks search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '24Holiday '24Spike '25Holiday '25Spike '26DecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 3.9×

Search terms

Top Floral Socks search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • fun ankle socks for women26K/yr
  • flower socks for women13K/yr
  • printed socks9K/yr
  • fun socks for women ankle6K/yr
  • spring socks6K/yr
  • boho socks for women10K/yr
  • womens casual socks11K/yr
  • trending socks for women 20254K/yr

Reviews and returns

What reviews say buyers love and hate about Floral Socks

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Comfort-Overall”
14%of negative reviews mention “Thickness”
1.8%of orders come back
“Not super thick”
A buyer, on “Thickness”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Floral Socks questions

Answered from the same tracked data.