Floral Fall Dress

Shoppers searched for this 2.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved +45.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $177K a year.

Searches, last 12 months

2.1M

Growth, 90 days vs prior 90

+45.7%

Conversion, latest week

0.2%

Market size, estimated

$177Ka year

Peak month

June3.9× the quietest month

Top search term

cupshe dresses for women1.2M searches a year

Listings sell for $36.40 on average, from $13.45 to $54.51. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $36.40 that is $0 to $4K a year per listing.

Average price

$36.40inside the $15 to $100 sweet spot

Price range

$13.45–$54.51

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

0–100

Revenue per listing a year

$0–$4K

Returns

26.4%of orders · Amazon United States median 2.1%

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.3% of listings are out of stock. The average listing ranks #3,256 within Dresses. It carries 698 reviews at 4.02 stars, so a new listing needs social proof before a better product.

Sponsored listings

96%

Prime listings

100%

Out of stock, average day

2.3%

Average rank

#3,256in Dresses

Average rating

4.02 starsAmazon United States average 4.42 stars

Average reviews

698per listing

Listings tracked

273

92 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

92

Successful launches

9Amazon's first-year sales bar

Average brand age

32 months