Fleece Tops for Women
FailDemand is soft, at -74.9% this quarter, so Fleece Tops for Women is a Fail.
- Flapen Score
- 39 / 100Ranks 12,642 of 16,930 Clothing, Shoes & Jewelry niches · −6 vs the category median of 4539
- Market size
- $35K/yr369K searches / yr
- 90-day growth
- -74.9%search demand this quarter
- Competition
- 14%top-5 click share · 57 brands · 126 sellers
Flapen Score
Fleece Tops for Women against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Fleece Tops for Women is stronger. Inside it, weaker.
Market
The Fleece Tops for Women market on Amazon at a glance
Shoppers on Amazon United States searched for Fleece Tops for Women 369K times last year and spent an estimated $35K. The top 5 brands take 62% of clicks. Flapen scores it 39 out of 100, a Fail.
01 · Demand
An estimated 0.3% of those searches ended in a purchase.
Shoppers searched for this 369K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved -74.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $35K a year.
- Searches, last 12 months
- 369K
- Growth, 90 days vs prior 90
- -74.9%
- Conversion, latest week
- 0.3%
- Market size, estimated
- $35Ka year
- Top search term
- fleece tops for women56K searches a year
02 · Price
A sale here is worth $30.99.
Listings sell for $30.99 on average, from $8.01 to $79.37. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $30.99 that is $0 to $3K a year per listing.
- Average price
- $30.99inside the $15 to $100 sweet spot
- Price range
- $8.01–$79.37
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 1K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 11.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
72% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 12.5% of listings are out of stock. The average listing ranks #1,708 within Active Sweatshirts. It carries 2,787 reviews at 4.46 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 72%
- Prime listings
- 94%
- Out of stock, average day
- 12.5%
- Average rank
- #1,708in Active Sweatshirts
- Average rating
- 4.46 starsAmazon United States average 4.42 stars
- Average reviews
- 2,787per listing
- Listings tracked
- 200
04 · Newcomers
2 of last year's 38 launches cleared the first-year sales bar.
38 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.
- Launched, last 12 months
- 38
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 37 months
Products
Top Fleece Tops for Women products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 14% of clicks. An open shelf where new products get seen.
Brands
57 rising
Sellers
126
Top-5 brand share
62%
Top 20: 84%
Top-5 click share
14%
Top 20: 36%
Open market
35%
- Brand 130%
- Brand 222%
- Brand 34%
- Brand 44%
- Brand 53%
- Brand 63%
Demand
Fleece Tops for Women search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb, Dec · busiest ÷ quietest = 10.3× · 7 of 12 months tracked
Search terms
Top Fleece Tops for Women search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- fleece tops for women56K/yr
- fleece lined sweatshirt women49K/yr
- columbia pullover women21K/yr
- fleece tops for women long sleeve28K/yr
- womens fleece tops44K/yr
- columbia quarter zip womens15K/yr
- fleece top17K/yr
- fleece 1/4 zip pullover women11K/yr
- columbia half zip women11K/yr
- womens fleece sweatshirts21K/yr
Reviews and returns
What reviews say buyers love and hate about Fleece Tops for Women
We read the reviews and the return reasons for every product selling here.
“Too short”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Fleece Tops for Women questions
Answered from the same tracked data.









