Flat Booties
FailDemand is soft, at -74.2% this quarter, so Flat Booties is a Fail.
- Flapen Score
- 44 / 100Ranks 9,144 of 16,930 Clothing, Shoes & Jewelry niches · −1 vs the category median of 4544
- Market size
- $50K/yr577K searches / yr
- 90-day growth
- -74.2%search demand this quarter
- Competition
- 10%top-5 click share · 74 brands · 107 sellers
Flapen Score
Flat Booties against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Flat Booties is stronger. Inside it, weaker.
Market
The Flat Booties market on Amazon at a glance
Shoppers on Amazon United States searched for Flat Booties 577K times last year and spent an estimated $50K. The top 5 brands take 45% of clicks. Demand peaks in Jan–Oct–Nov–Dec. Flapen scores it 44 out of 100, a Fail.
01 · Demand
An estimated 0.2% of those searches ended in a purchase.
Shoppers searched for this 577K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved -74.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $50K a year.
- Searches, last 12 months
- 577K
- Growth, 90 days vs prior 90
- -74.2%
- Conversion, latest week
- 0.2%
- Market size, estimated
- $50Ka year
- Peak month
- November13.7× the quietest month
- Top search term
- flat boots women197K searches a year
02 · Price
A sale here is worth $41.63.
Listings sell for $41.63 on average, from $5.80 to $74.24. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $41.63 that is $0 to $4K a year per listing.
- Average price
- $41.63inside the $15 to $100 sweet spot
- Price range
- $5.80–$74.24
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 750–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$4K
- Returns
- 17.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.9% of listings are out of stock. The average listing ranks #313 within Boots. It carries 2,249 reviews at 4.30 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 88%
- Prime listings
- 100%
- Out of stock, average day
- 9.9%
- Average rank
- #313in Boots
- Average rating
- 4.30 starsAmazon United States average 4.42 stars
- Average reviews
- 2,249per listing
- Listings tracked
- 267
04 · Newcomers
3 of last year's 67 launches cleared the first-year sales bar.
67 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.
- Launched, last 12 months
- 67
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 39 months
Products
Top Flat Booties products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 14, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Amazon Essentials Womens Lace-Up Combat Boot Black 10
- Price
- $32.76
- Rating
- 4.5/5
- Reviews
- 15,659
- Age
- 6y ago

Amazon Essentials Womens Lace-Up Combat Boot Cognac 8
- Price
- $34.18
- Rating
- 4.5/5
- Reviews
- 15,659
- Age
- 6y ago

GOGD Fold Over Boots Womens Knee High Shark Boots Round Toe Wedge Heel Flat Shoes for Fall Winter Dress Shoes
- Price
- $54.04
- Rating
- 4.2/5
- Reviews
- 137
- Age
- 1y ago

QIY Knee High Boots for Women Low Heel Flat Tall Boots Black 8.5
- Price
- $58.10
- Rating
- 4.4/5
- Reviews
- 947
- Age
- 1y ago

MaxMuxun Womens Ankle Boots Flat Low Heel Booties Ladies Quilted Fall Winter Fashion Boots with Side Zipper Black Faux Suede Size 8
- Price
- $37.95
- Rating
- 4.3/5
- Reviews
- 3,326
- Age
- 8y ago
Trending
estimated 90-day click momentum
feetquake Womens Chelsea Boots Chunky Heels Inside Zipper Tall Boots Daily Comfortable Dressy Black Knee High Boots for Women 9.5M
- Price
- $29.62
- Rating
- 4.2/5
- Reviews
- 33
- Age
- 11mo ago

Lyrisiphy Knee High Boots for Women Foldover Wide Calf Pull on Cute Chunky Platform Riding Boots Fashion Long Tall Fall y2k Trendy Boots for Festival Concert Punk Rave
- Price
- $51.41
- Rating
- 4.3/5
- Reviews
- 91
- Age
- 1y ago

Vepose Womens Slouch Ankle Flat Boots Black Fashion Short Low Heel Zipper 939A Booties Size 6M US (CJY939A blackpu 06)
- Price
- $54.21
- Rating
- 4.4/5
- Reviews
- 1,525
- Age
- 3y ago

ZJA Knee High Boots Women Platform Round Toe Low Flat Heel Fall Riding Fashion Tall Boots Long Clearance Boots Black Size 8
- Price
- $49.79
- Rating
- 4.0/5
- Reviews
- 27
- Age
- 9mo ago

ABSOLEX Womens Soft Slouchy Mid-Calf Flat to Low Heel Pull On Fall Weather Winter Boots Black Suede 8.5
- Price
- $29.38
- Rating
- 4.2/5
- Reviews
- 117
- Age
- 9mo ago
Newest
by launch date
ABSOLEX Womens Soft Slouchy Mid-Calf Flat to Low Heel Pull On Fall Weather Winter Boots Black Suede 8.5
- Price
- $29.38
- Rating
- 4.2/5
- Reviews
- 117
- Age
- 9mo ago

ABSOLEX Womens Soft Slouchy Mid-Calf Flat to Low Heel Pull On Fall Weather Winter Boots Black Pu 8
- Price
- $28.39
- Rating
- 4.2/5
- Reviews
- 117
- Age
- 9mo ago

ABSOLEX Womens Soft Slouchy Mid-Calf Flat to Low Heel Pull On Fall Weather Winter Boots Brown Pu 8.5
- Price
- $28.56
- Rating
- 4.2/5
- Reviews
- 117
- Age
- 9mo ago

ZJA Knee High Boots Women Platform Round Toe Low Flat Heel Fall Riding Fashion Tall Boots Long Clearance Boots Black Size 8
- Price
- $49.79
- Rating
- 4.0/5
- Reviews
- 27
- Age
- 9mo ago

ZJA Knee High Boots Square Toe Boots Low Heel Flat Long Boots for Women Dress Chunky Comfortable Tall Boots Black Size 7
- Price
- $39.44
- Rating
- 4.2/5
- Reviews
- 90
- Age
- 10mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 10% of clicks, no more. An open shelf where new products get seen.
Brands
74 rising
Sellers
107
Est. top-5 brand share
45%
Top 20: 79%
Est. top-5 click share
10%
Top 20: 28%
Open market
54%
- Amazon Essentials17%
- Vepose8%
- SUEDI6%
- ABSOLEX6%
- DREAM PAIRS5%
- ZJA4%
Demand
Flat Booties search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 13.7×
Search terms
Top Flat Booties search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- flat boots women197K/yr
- flat black boots43K/yr
- black flat boots for women58K/yr
- black boots flat26K/yr
- brown flat boots30K/yr
- flat boots for women no heel41K/yr
- flat booties30K/yr
- womens flat booties28K/yr
- flat boot9K/yr
- brown flat boots women13K/yr
Reviews and returns
What reviews say buyers love and hate about Flat Booties
We read the reviews and the return reasons for every product selling here.
“Run big”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Flat Booties questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









