First Generation Graduation Stole

Shoppers searched for this 117K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved +252.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $12K a year.

Searches, last 12 months

117K

Growth, 90 days vs prior 90

+252.7%

Conversion, latest week

0.8%

Market size, estimated

$12Ka year

Peak month

May39.1× the quietest month

Top search term

first generation graduation stole78K searches a year

Listings sell for $14.19 on average, from $7.69 to $20.11. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $14.19 that is $0 to $1K a year per listing.

Average price

$14.19under the $15 to $100 sweet spot

Price range

$7.69–$20.11

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

1.5%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #12,872 within Clothing. It carries 155 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

3.9%

Average rank

#12,872in Clothing

Average rating

4.52 starsAmazon United States average 4.42 stars

Average reviews

155per listing

Listings tracked

28

23 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 20 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

23

Successful launches

1Amazon's first-year sales bar

Average brand age

20 months