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First Fathers Day Baby Outfit

Maybe

Search demand grew >1,000% this quarter. But shoppers spend an estimated $0 a year here, so First Fathers Day Baby Outfit is a Maybe.

Flapen Score
59
59 / 100
Top 7% of 16,930 Clothing, Shoes & Jewelry niches · +14 vs the category median of 45
Market size
$0/yr97K searches / yr
90-day growth
>1,000%search demand this quarter
Competition
19%top-5 click share · 45 brands · 48 sellers

Flapen Score

First Fathers Day Baby Outfit against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, First Fathers Day Baby Outfit is stronger. Inside it, weaker.

59Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The First Fathers Day Baby Outfit market on Amazon at a glance

Shoppers on Amazon United States searched for First Fathers Day Baby Outfit 97K times last year and spent an estimated $0. The top 5 brands take 40% of clicks. Demand peaks in May–Jun. Flapen scores it 59 out of 100, a Maybe.

01 · Demand

An estimated 0.0% of those searches ended in a purchase.

Shoppers searched for this 97K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.0% of those searches ended in a purchase. Searches in the last 90 days moved >1,000% against the 90 days before. Searches, conversion and average price together put the market at an estimated $0 a year.

Searches, last 12 months
97K
Growth, 90 days vs prior 90
>1,000%
Conversion, latest week
0.0%
Market size, estimated
$0a year
Peak month
June151.0× the quietest month
Top search term
first fathers day onesie15K searches a year

02 · Price

A sale here is worth $13.87.

Listings sell for $13.87 on average, from $5.79 to $31.93. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $13.87 that is $0 to $1K a year per listing.

Average price
$13.87under the $15 to $100 sweet spot
Price range
$5.79–$31.93
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$1K
Returns
1.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

93% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 6.3% of listings are out of stock. The average listing ranks #975 within Baby Boys. It carries 344 reviews at 4.66 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
97%
Out of stock, average day
6.3%
Average rank
#975in Baby Boys
Average rating
4.66 starsAmazon United States average 4.42 stars
Average reviews
344per listing
Listings tracked
107

04 · Newcomers

3 of last year's 36 launches cleared the first-year sales bar.

36 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
36
Successful launches
3Amazon's first-year sales bar
Average brand age
27 months

Products

Top First Fathers Day Baby Outfit products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 19% of clicks. An open shelf where new products get seen.

Brands

45 falling

Sellers

48

Top-5 brand share

40%

Top 20: 81%

Top-5 click share

19%

Top 20: 45%

Open market

55%

  • Brand 110%
  • Brand 29%
  • Brand 39%
  • Brand 46%
  • Brand 56%
  • Brand 65%

Demand

First Fathers Day Baby Outfit search demand

Weekly searches over the year, seasonality beneath. Pick a range.

30K20KSpike '24Black Friday '24Holiday '24Spike '25Black Friday '25Spike '26SepDecMarJunAugMarMay

Peak months: May, Jun · busiest ÷ quietest = 151.0×

Search terms

Top First Fathers Day Baby Outfit search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • first fathers day onesie15K/yr
  • our first fathers day dad and baby12K/yr
  • fathers day outfit baby girl11K/yr
  • fathers day baby girl outfit10K/yr
  • fathers day onesie baby boy9K/yr
  • my first fathers day baby girl outfit10K/yr
  • fathers day onesie9K/yr
  • fathers day baby boy outfit9K/yr
  • my first fathers day baby boy outfit5K/yr
  • first fathers day baby outfit2K/yr

Reviews and returns

What reviews say buyers love and hate about First Fathers Day Baby Outfit

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Quality-Overall”
38%of negative reviews mention “Size-Overall”
1.9%of orders come back
“not true to size”
A buyer, on “Size-Overall”38% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common First Fathers Day Baby Outfit questions

Answered from the same tracked data.