Firefighter Costume Women
Skip itHigh returns (14.5%) — this niche doesn't clear our bar today.
Avg price
Incredible$30.31avg listing price — sweet spot $15–$100
Review moat
Great111.32avg incumbent reviews — the moat a new listing must climb
Price range
Great$6.81–$56.25cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Competition
Okay55%top-5 click share — leaders hold, buyers still browse
Brand share
Okay77%top-5 brand share — brands hold most of the demand
Growth
Okay+6.2%90-day search growth — must beat 0% to launch
Market size
Bad$20K$20K/yr · 481K searches
Conversion
Bad0.1%search→purchase rate — share of searches ending in a sale
Returns
Bad14.5%return rate — above 5% kills the launch gate
Is firefighter costume women profitable on Amazon?
According to Flapen's Amazon United States niche tracking, firefighter costume women is a $20K/yr Amazon United States market (481K searches/yr). The top 5 brands hold 77% of demand. Demand peaks in Sep–Oct–Nov. Verdict: Skip it — 39/100.
Data updated Jul 21, 2026 · scored weekly · How we score niches
firefighter costume women market size & sales
Units sold, revenue, conversion and listing quality across the tracked shelf.- Units sold / yr
- 2K–2K
- avg 0–100/product
- Revenue / yr
- $45K–$61K
- units × avg price
- Conversion rate
- 0.1%
- Avg BSR
- #79,421
- Page quality
- 0%
- Prime
- 77%
- Sponsored
- 50%
- Out of stock
- 17.8%
- Avg brand age
- 49 months
- Avg seller age
- 182 days
Competition: brands, sellers & click share
The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them.Brands
14 falling
Sellers
34
Top-5 brand share
77%
Top 20: 100%
Top-5 click share
55%
Top 20: 98%
Open market
18%
- NE Beauty37%
- AYKRM19%
- JOVAKIT8%
- Forplay7%
- Southern Sisters6%
- Dreamgirl5%
- Open — no brand owns it (8 brands, 18%)
firefighter costume women demand & seasonality
Weekly Amazon search volume, last 104 weeks — +6.2% search growth over the last 90 days.Peak months: Sep, Oct, Nov · busiest ÷ quietest = 156.5×
Top firefighter costume women search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.- firefighter costume women242K/yr
- sexy firefighter costume8K/yr
- fire fighter costume women84K/yr
- womens firefighter costume45K/yr
- sexy firefighter costumes for women45K/yr
- women firefighter costume14K/yr
- firefighter costume for women5K/yr
- fireman costume women7K/yr
- female firefighter costume4K/yr
- firefighter womens costume5K/yr
Top firefighter costume women products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 22 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
NE Beauty Fire Fighter Costume For Women Thong and Crop Set Small Red
NE Beauty$24.254.2★11 rev
NE Beauty Fire Fighter Costume For Women Thong and Crop Set Medium Red
NE Beauty$25.194.2★11 rev
AYKRM fire costume Vest for Men Women 7 Pockets High Visibility Reflective Safety fire costume Front Zipper Meets ANSI/ISEA
AYKRM$26.544.6★260 rev
AYKRM firefighter costume Vest for Men Women 7 Pockets High Visibility Reflective Safety Vest Front Zipper Meets ANSI/ISEA
AYKRM$26.714.6★260 rev
JOVAKIT Fire Flame Sunglasses for Women Men Retro Vintage Rimless Sun Glasses Fire Shaped Frameless Eyeglasses UV Protection (Red)
JOVAKIT$9.614.5★320 rev
Newest
by launch date
Where The Hose Firefigther Firemans Lingerie Crop Top Thong For Women Funny Gag Cosplay Halloween (Pack of 2) Set Medium
NE Beauty$17.500 rev
Neohouny Women Sexy Halloween Costumes Outfits Exotic Lingerie Sets with Belt 4 Piece M
Neohouny$20.0935 rev
Royisafie Red Suspenders for Men Mens Suspenders Under Clothing Red Suspender for Women Hikers Suspender for Men Firefighter Costume Women Nerd Costume for Halloween Wedding Dating Valentines Day
Royisafie$6.8131 rev
NE Beauty Fire Fighter Costume For Women Thong and Crop Set Small Red
NE Beauty$24.2511 rev
NE Beauty Fire Fighter Costume For Women Thong and Crop Set Medium Red
NE Beauty$25.1911 rev
Trending
90-day click momentumWhere The Hose Firefigther Firemans Lingerie Crop Top Thong For Women Funny Gag Cosplay Halloween (Pack of 2) Set Medium
NE Beauty$17.500.0★
Royisafie Red Suspenders for Men Mens Suspenders Under Clothing Red Suspender for Women Hikers Suspender for Men Firefighter Costume Women Nerd Costume for Halloween Wedding Dating Valentines Day
Royisafie$6.814.7★
NE Beauty Fire Fighter Costume For Women Cosplay Thong and Crop Set Large Red
NE Beauty$26.524.2★
NE Beauty Fire Fighter Costume For Women Thong and Crop Set Medium Red
NE Beauty$25.194.2★
NE Beauty Fire Fighter Costume For Women Thong and Crop Set Small Red
NE Beauty$24.254.2★
What reviews say buyers love and hate about firefighter costume women
What buyers praise and complain about, mined from review topics.What buyers love
“But the fit is good”
“It balances a classy uniform aesthetic with a modern, form-fitting design”
“The material feels soft with a comfortable stretch that makes it easy to wear”
“the red color red is perfect”
“The printing is high quality, crisp, and easy to read”
“making it very comfortable”
“They are soft”
“Stitching and craftsmanship appear to be on par with other fun, similar sets I have gotten in the past”
“it fits really nicely with a flattering shape”
“The material feels soft with a comfortable stretch that makes it easy to wear”
What buyers complain about
“Its a tight fit”
“I'm not sure about long term durability as this outfit didn't stay on for that long”
“it is quite thin”
“The overall quality just feels low-end”
“The material feels extremely cheap”
“The crop top runs especially small and boxy, which makes it an awkward fit for larger busts”
“I know flimsy”
“though it doesnt say if its dryer safe”
“it definitely doesnt look like the photos”
“and doesnt hold its shape well at all”
Top return reasons
Common firefighter costume women questions
- Is firefighter costume women profitable to sell on Amazon United States?
- The niche generates $20K/yr across 22 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is +6.2%. Flapen's verdict: Skip it (39/100).
- How competitive is the firefighter costume women niche?
- 14 brands and 34 sellers compete. The top 5 products take 55% of clicks and top 5 brands hold 77% of demand.
- What do buyers complain about in firefighter costume women?
- Top complaints mined from reviews: Size-Overall, Durability, Thickness. The return rate is 14.5% — above our launch gate.
- When does demand for firefighter costume women peak?
- Demand peaks in Sep–Oct–Nov; the busiest month runs 156.5× the quietest.
- What does it cost to enter the firefighter costume women niche?
- Listings span $6.81–$56.25; the average listing price is $30.31 (sweet spot $15–$100). The average incumbent carries 111 reviews — the moat a new listing must climb.