Fire Shirt
FailShoppers spend an estimated $13K a year here, so Fire Shirt is a Fail.
- Flapen Score
- 48 / 100Top 37% of 16,930 Clothing, Shoes & Jewelry niches · +3 vs the category median of 4548
- Market size
- $13K/yr50K searches / yr
- 90-day growth
- +9.7%search demand this quarter
- Competition
- 31%top-5 click share · 36 brands · 37 sellers
Flapen Score
Fire Shirt against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Fire Shirt is stronger. Inside it, weaker.
Market
The Fire Shirt market on Amazon at a glance
Shoppers on Amazon United States searched for Fire Shirt 50K times last year and spent an estimated $13K. The top 5 brands take 52% of clicks. Demand peaks in Sep–Oct–Nov. Flapen scores it 48 out of 100, a Fail.
01 · Demand
An estimated 1.3% of those searches ended in a purchase.
Shoppers searched for this 50K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved +9.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $13K a year.
- Searches, last 12 months
- 50K
- Growth, 90 days vs prior 90
- +9.7%
- Conversion, latest week
- 1.3%
- Market size, estimated
- $13Ka year
- Peak month
- October9.1× the quietest month
- Top search term
- fire shirt24K searches a year
02 · Price
A sale here is worth $19.68.
Listings sell for $19.68 on average, from $9.61 to $57.84. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $19.68 that is $0 to $2K a year per listing.
- Average price
- $19.68inside the $15 to $100 sweet spot
- Price range
- $9.61–$57.84
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 750–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 9.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
87% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 1.8% of listings are out of stock. The average listing ranks #24,927 within Button-Down Shirts. It carries 874 reviews at 4.37 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 87%
- Prime listings
- 98%
- Out of stock, average day
- 1.8%
- Average rank
- #24,927in Button-Down Shirts
- Average rating
- 4.37 starsAmazon United States average 4.42 stars
- Average reviews
- 874per listing
- Listings tracked
- 60
04 · Newcomers
0 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 37 months
Products
Top Fire Shirt products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 31% of clicks. An open shelf where new products get seen.
Brands
36 rising
Sellers
37
Top-5 brand share
52%
Top 20: 90%
Top-5 click share
31%
Top 20: 70%
Open market
44%
- Brand 123%
- Brand 212%
- Brand 37%
- Brand 45%
- Brand 55%
- Brand 64%
Demand
Fire Shirt search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep, Oct, Nov · busiest ÷ quietest = 9.1×
Search terms
Top Fire Shirt search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- fire shirt24K/yr
- fire shirt women9K/yr
- fire shirts4K/yr
- fire tshirt4K/yr
- fire t shirt3K/yr
- fire and ice shirt2K/yr
- fire shirts for men1K/yr
- fire shirts for women754/yr
- fire and ice shirts1K/yr
Reviews and returns
What reviews say buyers love and hate about Fire Shirt
We read the reviews and the return reasons for every product selling here.
“I would say they run a bit large”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Fire Shirt questions
Answered from the same tracked data.









