Fila Shoes for Men
Skip itHigh returns (11.3%) — this niche doesn't clear our bar today.
Competition
Incredible14%top-5 click share — an open shelf
Avg price
Great$58.15avg listing price — sweet spot $15–$100
Price range
Good$6.78–$130.28cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$335K$335K/yr · 2.3M searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Bad4,788.63avg incumbent reviews — the moat a new listing must climb
Growth
Bad-2.8%90-day search growth — must beat 0% to launch
Brand share
Bad98%top-5 brand share — brand-locked demand
Conversion
Bad0.3%search→purchase rate — share of searches ending in a sale
Returns
Bad11.3%return rate — above 5% kills the launch gate
Is fila shoes for men profitable on Amazon?
According to Flapen's Amazon United States niche tracking, fila shoes for men is a $335K/yr Amazon United States market (2.3M searches/yr). The top 5 brands hold 98% of demand. Verdict: Skip it — 40/100.
Data updated Jul 12, 2026 · scored weekly · How we score niches
fila shoes for men market size & sales
Units sold, revenue, conversion and listing quality across the tracked shelf.- Units sold / yr
- 5K–6K
- avg 0–100/product
- Revenue / yr
- $291K–$349K
- units × avg price
- Conversion rate
- 0.3%
- Avg BSR
- #1,860
- Page quality
- 0%
- Prime
- 80%
- Sponsored
- 73%
- Out of stock
- 7.6%
- Avg brand age
- 42 months
- Avg seller age
- 137 days
Competition: brands, sellers & click share
Clicks spread well past the top 5 (14% combined) — an open shelf where new products get seen.Brands
13 rising
Sellers
182
Top-5 brand share
98%
Top 20: 100%
Top-5 click share
14%
Top 20: 34%
Open market
3%
- Reebok78%
- Fila16%
- Skechers1%
- Nike1%
- FLYLAND1%
- British Knights0%
- Open — no brand owns it (7 brands, 3%)
fila shoes for men demand & seasonality
Weekly Amazon search volume, last 10 weeks — -2.8% search growth over the last 90 days.Top fila shoes for men search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.- fila shoes for men358K/yr
- reebok classic men323K/yr
- reebok club c 85201K/yr
- fila244K/yr
- reebok classic125K/yr
- fila shoes101K/yr
- reebok men77K/yr
- reebok sneakers94K/yr
- reebok club c130K/yr
- reebok pumps men86K/yr
Top fila shoes for men products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Reebok Club C Vintage Tennis Sneakers for Men Casual White Mens Shoes Size 7 to 15 Top-Chalk/Paperwhite/Glen Green 8
Reebok$61.004.6★1,727 rev
Reebok Club C Vintage Tennis Sneakers for Men Casual White Mens Shoes Size 7 to 15 Top-Chalk/Paperwhite/Glen Green 6.5
Reebok$57.374.6★1,727 rev
Reebok Club C Vintage Tennis Sneakers for Men Casual White Mens Shoes Size 7 to 15 Top-Chalk/Paperwhite/Glen Green 5.5
Reebok$41.284.6★1,727 rev
Reebok Club C Vintage Tennis Sneakers for Men Casual White Mens Shoes Size 7 to 15 Top-Chalk/Paperwhite/Glen Green 8.5
Reebok$65.634.6★1,727 rev
Reebok Classic Leather Sneakers for Men Casual Tennis Mens Shoes Footwear White/Pure Grey3/Reebok Gum3 15
Reebok$48.564.6★4,977 rev
Newest
by launch date
Reebok Mens Classic Nylon Sneaker
Reebok$48.721,953 rev
Reebok Classic Nylon Mens Sneakers Tennis Shoes Vector Navy/Footwear White/Footwear White 10.5
Reebok$51.331,953 rev
Reebok Classic Leather Sneakers for Men Casual Tennis Mens Shoes Footwear White/Footwear White/Pure Grey3 9.5
Reebok$68.564,977 rev
Reebok Club C Vintage Tennis Sneakers for Men Casual White Mens Shoes Size 7 to 15 Chalk/Alabaster/Vector Navy 7
Reebok$68.301,727 rev
Reebok Classic Leather Sneakers for Men Casual Tennis Mens Shoes Footwear White/Pure Grey3/Reebok Gum3 15
Reebok$48.564,977 rev
Trending
90-day click momentumReebok Classic Leather Sneakers for Men Casual Tennis Mens Shoes Footwear White/Pure Grey3/Reebok Gum3 15
Reebok$48.564.6★
Fila Mens Memory Niteshift Slip Resistant Work Shoe Food Service Black 9.5
Fila$40.414.1★
Reebok Classic Leather Sneakers for Men Casual Tennis Mens Shoes Footwear White/Footwear White/Pure Grey3 9.5
Reebok$68.564.6★
Reebok Club C Vintage Tennis Sneakers for Men Casual White Mens Shoes Size 7 to 15 Chalk/Alabaster/Vector Navy 7
Reebok$68.304.6★
Reebok Club C 85 Mens Tennis Shoes Casual Fashion White Sneakers for Men Int-White/Green 9
Reebok$61.514.6★
What reviews say buyers love and hate about fila shoes for men
What buyers praise and complain about, mined from review topics.What buyers love
“Extremely comfortable”
“Awesome fit”
“Best quality well made comfortable”
“Exactly as pictured”
“Great price”
“Durable shoes”
“Timeless style”
“Love the colors”
“The leather is soft”
“for a thick sole retro sneaker she said they are very lightweight”
What buyers complain about
“Runs very small”
“Shoes are now poorer quality”
“NOT comfortable at all”
“I dont have wide feet”
“my wifes arrived used”
“they don't feel like they will last long”
“my feet become sore”
“I told advise by one of the Feet stores that the wide was not a great choice”
“down in the heel”
“Leather is fake”
Top return reasons
Common fila shoes for men questions
- Is fila shoes for men profitable to sell on Amazon United States?
- The niche generates $335K/yr across 210 tracked products. 13 of 26 products launched in the last 360 days are still selling. 90-day search growth is -2.8%. Flapen's verdict: Skip it (40/100).
- How competitive is the fila shoes for men niche?
- 13 brands and 182 sellers compete. The top 5 products take 14% of clicks and top 5 brands hold 98% of demand.
- What do buyers complain about in fila shoes for men?
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Comfort-Overall. The return rate is 11.3% — above our launch gate.
- What does it cost to enter the fila shoes for men niche?
- Listings span $6.78–$130.28; the average listing price is $58.15 (sweet spot $15–$100). The average incumbent carries 4,789 reviews — the moat a new listing must climb.