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Figure Skating Dress

Fail

Demand is soft, at -49.4% this quarter, so Figure Skating Dress is a Fail.

Flapen Score
43
43 / 100
Ranks 9,936 of 16,930 Clothing, Shoes & Jewelry niches · −2 vs the category median of 45
Market size
$80K/yr617K searches / yr
90-day growth
-49.4%search demand this quarter
Competition
12%top-5 click share · 44 brands · 48 sellers

Flapen Score

Figure Skating Dress against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Figure Skating Dress is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Figure Skating Dress market on Amazon at a glance

Shoppers on Amazon United States searched for Figure Skating Dress 617K times last year and spent an estimated $80K. The top 5 brands take 52% of clicks. Demand peaks in Feb–Mar. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 0.2% of those searches ended in a purchase.

Shoppers searched for this 617K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved -49.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $80K a year.

Searches, last 12 months
617K
Growth, 90 days vs prior 90
-49.4%
Conversion, latest week
0.2%
Market size, estimated
$80Ka year
Peak month
February2.4× the quietest month
Top search term
figure skating dress248K searches a year

02 · Price

A sale here is worth $68.26.

Listings sell for $68.26 on average, from $7.56 to $284.55. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $68.26 that is $0 to $7K a year per listing.

Average price
$68.26inside the $15 to $100 sweet spot
Price range
$7.56–$284.55
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$7K
Returns
6.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

82% of listings pay for placement with sponsored ads. 57% ship with Prime. On an average day, 1.8% of listings are out of stock. The average listing ranks #162 within Dance. It carries 53 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings
82%
Prime listings
57%
Out of stock, average day
1.8%
Average rank
#162in Dance
Average rating
4.50 starsAmazon United States average 4.42 stars
Average reviews
53per listing
Listings tracked
185

04 · Newcomers

0 of last year's 72 launches cleared the first-year sales bar.

72 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
72
Successful launches
0Amazon's first-year sales bar
Average brand age
41 months

Products

Top Figure Skating Dress products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 12% of clicks. An open shelf where new products get seen.

Brands

44 rising

Sellers

48

Top-5 brand share

52%

Top 20: 89%

Top-5 click share

12%

Top 20: 32%

Open market

42%

  • Brand 116%
  • Brand 213%
  • Brand 311%
  • Brand 46%
  • Brand 56%
  • Brand 66%

Demand

Figure Skating Dress search demand

Weekly searches over the year, seasonality beneath. Pick a range.

23K18KSpike '24Prime Day '25Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Feb, Mar · busiest ÷ quietest = 2.4×

Search terms

Top Figure Skating Dress search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • figure skating dress248K/yr
  • ice skating dress79K/yr
  • figure skating dresses29K/yr
  • figure skating dress women39K/yr
  • skating dress26K/yr
  • girls figure skating dress22K/yr
  • ice skating dress girls15K/yr
  • black figure skating dress17K/yr
  • figure skating dress girls23K/yr
  • womens figure skating dress14K/yr

Reviews and returns

What reviews say buyers love and hate about Figure Skating Dress

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Size-Overall”
17%of negative reviews mention “Size-Overall”
6.5%of orders come back
“a little tight”
A buyer, on “Size-Overall”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Figure Skating Dress questions

Answered from the same tracked data.