Fidget Bracelet

Shoppers searched for this 447K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved -21.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $156K a year.

Searches, last 12 months

447K

Growth, 90 days vs prior 90

-21.8%

Conversion, latest week

2.5%

Market size, estimated

$156Ka year

Peak month

December1.6× the quietest month

Top search term

fidget bracelet170K searches a year

Listings sell for $13.78 on average, from $4.02 to $154.56. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At $13.78 that is $1K to $3K a year per listing.

Average price

$13.78under the $15 to $100 sweet spot

Price range

$4.02–$154.56

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

100–250

Revenue per listing a year

$1K–$3K

Returns

1.3%of orders · Amazon United States median 2.1%

89% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 10.1% of listings are out of stock. The average listing ranks #4,254 within Bracelets. It carries 616 reviews at 4.20 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

98%

Out of stock, average day

10.1%

Average rank

#4,254in Bracelets

Average rating

4.20 starsAmazon United States average 4.42 stars

Average reviews

616per listing

Listings tracked

89

35 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

35

Successful launches

7Amazon's first-year sales bar

Average brand age

32 months