Felt Witch Hat

Shoppers searched for this 35K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved +24.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $4K a year.

Searches, last 12 months

35K

Growth, 90 days vs prior 90

+24.1%

Conversion, latest week

0.9%

Market size, estimated

$4Ka year

Peak month

October24.3× the quietest month

Top search term

wool witch hat8K searches a year

Listings sell for $13.62 on average, from $7.53 to $27.77. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $13.62 that is $0 to $1K a year per listing.

Average price

$13.62under the $15 to $100 sweet spot

Price range

$7.53–$27.77

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

8.0%of orders · Amazon United States median 2.1%

74% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 18.3% of listings are out of stock. The average listing ranks #1,449 within Headwear. It carries 521 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings

74%

Prime listings

94%

Out of stock, average day

18.3%

Average rank

#1,449in Headwear

Average rating

4.48 starsAmazon United States average 4.42 stars

Average reviews

521per listing

Listings tracked

34

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

0Amazon's first-year sales bar

Average brand age

38 months