Feather Purse

Shoppers searched for this 126K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved +1.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $50K a year.

Searches, last 12 months

126K

Growth, 90 days vs prior 90

+1.4%

Conversion, latest week

1.2%

Market size, estimated

$50Ka year

Peak month

December1.7× the quietest month

Top search term

feather clutch28K searches a year

Listings sell for $33.26 on average, from $16.46 to $54.05. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $33.26 that is $0 to $3K a year per listing.

Average price

$33.26inside the $15 to $100 sweet spot

Price range

$16.46–$54.05

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

9.1%of orders · Amazon United States median 2.1%

86% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 1.1% of listings are out of stock. The average listing ranks #1,201 within Clutches & Evening Bags. It carries 257 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings

86%

Prime listings

93%

Out of stock, average day

1.1%

Average rank

#1,201in Clutches & Evening Bags

Average rating

4.38 starsAmazon United States average 4.42 stars

Average reviews

257per listing

Listings tracked

42

9 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

9

Successful launches

0Amazon's first-year sales bar

Average brand age

31 months