Feather Heels

Shoppers searched for this 720K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved -62.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $31K a year.

Searches, last 12 months

720K

Growth, 90 days vs prior 90

-62.7%

Conversion, latest week

0.1%

Market size, estimated

$31Ka year

Peak month

December4.0× the quietest month

Top search term

fur heels189K searches a year

Listings sell for $43.59 on average, from $18.98 to $106.89. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $43.59 that is $0 to $4K a year per listing.

Average price

$43.59inside the $15 to $100 sweet spot

Price range

$18.98–$106.89

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

750–1K

Units per listing a year

0–100

Revenue per listing a year

$0–$4K

Returns

19.1%of orders · Amazon United States median 2.1%

89% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 6.1% of listings are out of stock. The average listing ranks #2,084 within Boots. It carries 500 reviews at 4.23 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

94%

Out of stock, average day

6.1%

Average rank

#2,084in Boots

Average rating

4.23 starsAmazon United States average 4.42 stars

Average reviews

500per listing

Listings tracked

111

40 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months

40

Successful launches

0Amazon's first-year sales bar

Average brand age

37 months