Family Ponchos

Shoppers searched for this 24K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.6% of those searches ended in a purchase. Searches in the last 90 days moved +16.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $20K a year.

Searches, last 12 months

24K

Growth, 90 days vs prior 90

+16.2%

Conversion, latest week

8.6%

Market size, estimated

$20Ka year

Peak month

September2.0× the quietest month

Top search term

disposable ponchos family pack13K searches a year

Listings sell for $10.01 on average, from $5.58 to $15.78. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At $10.01 that is $1K to $3K a year per listing.

Average price

$10.01under the $15 to $100 sweet spot

Price range

$5.58–$15.78

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–3K

Units per listing a year

100–250

Revenue per listing a year

$1K–$3K

Returns

3.6%of orders · Amazon United States median 2.1%

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #187 within Coats, Jackets & Vests. It carries 2,324 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings

95%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#187in Coats, Jackets & Vests

Average rating

4.47 starsAmazon United States average 4.42 stars

Average reviews

2,324per listing

Listings tracked

21

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

2Amazon's first-year sales bar

Average brand age

46 months