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Fall Tops for Women 2023 Trendy

Skip it

High returns (12.9%) — this niche doesn't clear our bar today.

Market size 6Growth 16Conversion 4Competition 96Returns 0Price range 81Avg price 95Brand share 87Review moat 37Quality gap 62

Competition

Incredible17%

top-5 click share — an open shelf

Avg price

Incredible$24.76

avg listing price — sweet spot $15–$100

Brand share

Great48%

top-5 brand share — no brand owns this niche

Price range

Great$8.75–$45.07

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Review moat

Okay2,840.5

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-18.4%

90-day search growth — must beat 0% to launch

Market size

Bad$24K

$24K/yr · 325K searches

Conversion

Bad0.3%

search→purchase rate — share of searches ending in a sale

Returns

Bad12.9%

return rate — above 5% kills the launch gate

Is fall tops for women 2023 trendy profitable on Amazon?

According to Flapen's Amazon United States niche tracking, fall tops for women 2023 trendy is a $24K/yr Amazon United States market (325K searches/yr). The top 5 brands hold 48% of demand. Demand peaks in Sep–Oct–Nov. Verdict: Skip it — 44/100.

Data updated Jul 13, 2026 · scored weekly · How we score niches

fall tops for women 2023 trendy market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.
Units sold / yr
250–500
avg 0–100/product
Revenue / yr
$6K–$12K
units × avg price
Conversion rate
0.3%
Avg BSR
#320
Page quality
0%
Prime
100%
Sponsored
93%
Out of stock
5.4%
Avg brand age
32 months
Avg seller age
195 days

Competition: brands, sellers & click share

Clicks spread well past the top 5 (17% combined) — an open shelf where new products get seen.

Brands

39 rising

Sellers

44

Top-5 brand share

48%

Top 20: 86%

Top-5 click share

17%

Top 20: 45%

Open market

47%

  • WIHOLL12%
  • PRETTYGARDEN12%
  • Trendy Queen11%
  • AUTOMET7%
  • KIRUNDO5%
  • RUMIA5%

fall tops for women 2023 trendy demand & seasonality

Weekly Amazon search volume, last 88 weeks — -18.4% search growth over the last 90 days.
23K18KSpike '24Black Friday '24Spike '25AugSepOctNovDecJanFebJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 41.6×

Top fall tops for women 2023 trendy search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.
  • plus size fall outfits for women72K/yr
  • autumn outfits for women27K/yr
  • cute fall outfits33K/yr
  • casual fall outfits for women38K/yr
  • fall outfits for women plus size10K/yr
  • womens clothes fall 20233K/yr
  • fall women outfits18K/yr
  • fall tops for women 2023 trendy2K/yr
  • fall shirts for women 20231K/yr
  • fall outfits for women 20232K/yr
All search terms

Top fall tops for women 2023 trendy products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%$4834%$9676%$1K8%$2K1001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What reviews say buyers love and hate about fall tops for women 2023 trendy

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall22%

“Fit as expected”

Comfort-Overall17%

“comfortable to wear”

Soft Feel10%

“Comfortable and soft”

Quality-Overall7%

“Good quality set”

Color6%

“Colors are accurate”

Material Quality5%

“.great material”

Shape/Style3%

“Very flattering”

Value For Money3%

“Great deal”

Weight Light3%

“Its lightweight and breathable”

Warmth2%

“very suitable for summertime”

What buyers complain about

Size-Overall28%

“Too long”

Quality-Overall6%

“Poor Quality”

Material Quality6%

“Super weird material”

Color3%

“Color is misleading”

Length3%

“Size is too small yet the length is way too long”

Thickness3%

“Not thick material”

Advertised Vs Actual Product2%

“Not as shown”

Shape/Style2%

“Not a great cut”

Thin2%

“Thin material”

Transparency1%

“its see-through not too much”

Top return reasons

Size-Overall46%
Length12%
Material Quality7%
Color5%
Waist Fit5%
Sleeve Fit3%
Chest Fit3%
Thin3%
Advertised Vs Actual Product2%
Shape/Style2%

Common fall tops for women 2023 trendy questions

Is fall tops for women 2023 trendy profitable to sell on Amazon United States?
The niche generates $24K/yr across 88 tracked products. 10 of 20 products launched in the last 360 days are still selling. 90-day search growth is -18.4%. Flapen's verdict: Skip it (44/100).
How competitive is the fall tops for women 2023 trendy niche?
39 brands and 44 sellers compete. The top 5 products take 17% of clicks and top 5 brands hold 48% of demand.
What do buyers complain about in fall tops for women 2023 trendy?
Top complaints mined from reviews: Size-Overall, Quality-Overall, Material Quality. The return rate is 12.9% — above our launch gate.
When does demand for fall tops for women 2023 trendy peak?
Demand peaks in Sep–Oct–Nov; the busiest month runs 41.6× the quietest.
What does it cost to enter the fall tops for women 2023 trendy niche?
Listings span $8.75–$45.07; the average listing price is $24.76 (sweet spot $15–$100). The average incumbent carries 2,841 reviews — the moat a new listing must climb.