Fall Pins
Worth a lookShows demand growing +94.3% this quarter, but a small market ($17K/yr) keeps it on the watch list.
Growth
Great+94.3%90-day search growth — must beat 0% to launch
Review moat
Great211.68avg incumbent reviews — the moat a new listing must climb
Brand share
Good61%top-5 brand share — brands hold most of the demand
Competition
Good44%top-5 click share — leaders hold, buyers still browse
Returns
Good2.4%return rate — above 5% kills the launch gate
Price range
Good$4.57–$32.10cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay$11.21avg listing price — sweet spot $15–$100
Conversion
Okay2.8%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Bad$17K$17K/yr · 53K searches
Is fall pins profitable on Amazon?
According to Flapen's Amazon United States niche tracking, fall pins is a $17K/yr Amazon United States market (53K searches/yr). The top 5 brands hold 61% of demand. Verdict: Worth a look — 54/100.
Data updated Jul 22, 2026 · scored weekly · How we score niches
fall pins market size & sales
Units sold, revenue, conversion and listing quality across the tracked shelf.- Units sold / yr
- 2K–2K
- avg 0–100/product
- Revenue / yr
- $17K–$22K
- units × avg price
- Conversion rate
- 2.8%
- Avg BSR
- #32,824
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 42%
- Out of stock
- 12.7%
- Avg brand age
- 31 months
- Avg seller age
- 183 days
Competition: brands, sellers & click share
The top 5 products take 44% of clicks — established leaders, but buyers still shop beyond them.Brands
15 rising
Sellers
38
Top-5 brand share
61%
Top 20: 100%
Top-5 click share
44%
Top 20: 100%
Open market
33%
- JUNEBRUSHS18%
- SANNIX17%
- DTOFOOT11%
- Dtja9%
- Novel Merk6%
- fiintrwa6%
fall pins demand & seasonality
Weekly Amazon search volume, last 33 weeks — +94.3% search growth over the last 90 days.Top fall pins search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.- fall pins8K/yr
- pumpkin pin7K/yr
- fall brooch5K/yr
- fall brooches for women6K/yr
- pumpkin pins4K/yr
- thanksgiving brooch7K/yr
- thanksgiving pin6K/yr
- thanksgiving pins9K/yr
Top fall pins products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 19 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
JUNEBRUSHS 28PCS Fall Enamel Pins Cute Pumpkin Maple Animal Brooch Pins for Fall Thanksgiving Theme Birthday Party Classroom Favor Supplies Exchange Gift Clothes Hat Accessories
JUNEBRUSHS$9.474.6★477 rev
SANNIX 60Pcs Fall Pins Autumn Enamel Pins Bulk Thanksgiving Lapel Pins Pumpkin Turkey Maple Leaf Brooch Pins for Clothes Bags Hats Accessories 30 Styles
SANNIX$15.684.6★816 rev
SANNIX 15Pcs Fall Pumpkin Pins 15 Styles Enamel Colorful Pumpkin Brooches
SANNIX$7.464.8★314 rev
DTOFOOT 36PCS Fall Pins Acrylic Thanksgiving Lapel Pins Bulk
DTOFOOT$7.924.5★180 rev
Novel Merk Pumpkin & Fall Appreciation Lapel Pin Hat Pin & Tie Tack Set with Clutch Back (3-Pumpkin)
Novel Merk$12.925.0★7 rev
Newest
by launch date
Brooch Pin For Women Pumpkin Halloween Spooky Brooch Pin For Women Halloween Outfits Accessory October Events Outfit Jewelry Gift
HUASAI$5.920 rev
SANNIX 15Pcs Fall Pins Fall Leaf Pin Thanksgiving Enamel Lapel Pins Autumn Maple Leaf Brooches Badges for Party Favors Backpacks Bags Hats Holiday Accessories
SANNIX$6.27314 rev
DTOFOOT 36PCS Fall Pins Acrylic Thanksgiving Lapel Pins Bulk
DTOFOOT$7.92180 rev
SANNIX 15Pcs Fall Pumpkin Pins 15 Styles Enamel Colorful Pumpkin Brooches
SANNIX$7.46314 rev
Janinka 15 Pcs Thanksgiving Brooches for Women Thanksgiving Pins for Backpack Turkey Maple Leaf Brooches Rhinestone Fall Pumpkin Pins for Clothes Jewelry Hat Jacket Decoration
Janinka$23.2016 rev
Trending
90-day click momentumBrooch Pin For Women Pumpkin Halloween Spooky Brooch Pin For Women Halloween Outfits Accessory October Events Outfit Jewelry Gift
HUASAI$5.920.0★
Vintage Retro Pumpkin Trash Bag Enamel Pin - Fun Series
SKYFENGCN$6.854.8★
SANNIX 15Pcs Fall Pins Fall Leaf Pin Thanksgiving Enamel Lapel Pins Autumn Maple Leaf Brooches Badges for Party Favors Backpacks Bags Hats Holiday Accessories
SANNIX$6.274.8★
Novel Merk Pumpkin & Fall Appreciation Lapel Pin Hat Pin & Tie Tack Set with Clutch Back (3-Pumpkin)
Novel Merk$12.925.0★
12 Pcs Rhinestone Gold Enamel Pumpkin Brooch Pins Brooches And Pins For Women Bulk Gold Tone Enamel Green Leaf 1.69 x 1.65 in 17 g 12pcs
Generic$16.433.5★
What reviews say buyers love and hate about fall pins
What buyers praise and complain about, mined from review topics.What buyers love
“Good quality”
“Excellent value”
“Great colors”
“Just what I needed”
“Very appropriate gift”
“they really enjoyed them”
“Its the perfect size”
“They are shiny and sturdy”
“Solid quality and cute designs”
What buyers complain about
“too small”
“the clasp didn't close properly”
“Poor workmanship”
“It fell off my sweater”
Top return reasons
Common fall pins questions
- Is fall pins profitable to sell on Amazon United States?
- The niche generates $17K/yr across 19 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is +94.3%. Flapen's verdict: Worth a look (54/100).
- How competitive is the fall pins niche?
- 15 brands and 38 sellers compete. The top 5 products take 44% of clicks and top 5 brands hold 61% of demand.
- What do buyers complain about in fall pins?
- Top complaints mined from reviews: Size-Overall, Fastener Quality, Quality-Overall. The return rate is 2.4%.
- What does it cost to enter the fall pins niche?
- Listings span $4.57–$32.10; the average listing price is $11.21 (sweet spot $15–$100). The average incumbent carries 212 reviews — the moat a new listing must climb.