Fake Beard

Shoppers searched for this 700K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.1% of those searches ended in a purchase. Searches in the last 90 days moved -8.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $305K a year.

Searches, last 12 months

700K

Growth, 90 days vs prior 90

-8.9%

Conversion, latest week

4.1%

Market size, estimated

$305Ka year

Peak month

October7.4× the quietest month

Top search term

fake beard370K searches a year

Listings sell for $10.75 on average, from $3.08 to $44.93. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 500 to 750 of them. At $10.75 that is $5K to $8K a year per listing.

Average price

$10.75under the $15 to $100 sweet spot

Price range

$3.08–$44.93

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

30K–40K

Units per listing a year

500–750

Revenue per listing a year

$5K–$8K

Returns

3.9%of orders · Amazon United States median 2.1%

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.7% of listings are out of stock. The average listing ranks #110 within Makeup, Facial Hair & Adhesives. It carries 315 reviews at 4.00 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

100%

Out of stock, average day

1.7%

Average rank

#110in Makeup, Facial Hair & Adhesives

Average rating

4.00 starsAmazon United States average 4.42 stars

Average reviews

315per listing

Listings tracked

45

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

0Amazon's first-year sales bar

Average brand age

41 months