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Fairy Godmother Costume for Women

Fail

An estimated 17.4% of orders come back, so Fairy Godmother Costume for Women is a Fail.

Flapen Score
45
45 / 100
Ranks 8,414 of 16,930 Clothing, Shoes & Jewelry niches · on the category median
Market size
$145K/yr404K searches / yr
90-day growth
+2.1%search demand this quarter
Competition
49%top-5 click share · 18 brands · 19 sellers

Flapen Score

Fairy Godmother Costume for Women against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Fairy Godmother Costume for Women is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Fairy Godmother Costume for Women market on Amazon at a glance

Shoppers on Amazon United States searched for Fairy Godmother Costume for Women 404K times last year and spent an estimated $145K. The top 5 brands take 77% of clicks. Demand peaks in Sep–Oct. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 1.0% of those searches ended in a purchase.

Shoppers searched for this 404K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved +2.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $145K a year.

Searches, last 12 months
404K
Growth, 90 days vs prior 90
+2.1%
Conversion, latest week
1.0%
Market size, estimated
$145Ka year
Peak month
October19.9× the quietest month
Top search term
fairy godmother costume for women181K searches a year

02 · Price

A sale here is worth $35.87.

Listings sell for $35.87 on average, from $11.91 to $100.34. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $35.87 that is $4K to $9K a year per listing.

Average price
$35.87inside the $15 to $100 sweet spot
Price range
$11.91–$100.34
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
100–250
Revenue per listing a year
$4K–$9K
Returns
17.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

54% of listings pay for placement with sponsored ads. 82% ship with Prime. On an average day, 17.4% of listings are out of stock. The average listing ranks #3,876 within Robes, Capes & Jackets. It carries 101 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings
54%
Prime listings
82%
Out of stock, average day
17.4%
Average rank
#3,876in Robes, Capes & Jackets
Average rating
4.35 starsAmazon United States average 4.42 stars
Average reviews
101per listing
Listings tracked
28

04 · Newcomers

0 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
0Amazon's first-year sales bar
Average brand age
38 months

Products

Top Fairy Godmother Costume for Women products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 49% of clicks. Leaders hold, but buyers still shop past them.

Brands

18 falling

Sellers

19

Top-5 brand share

77%

Top 20: 100%

Top-5 click share

49%

Top 20: 94%

Open market

19%

  • Brand 134%
  • Brand 221%
  • Brand 311%
  • Brand 46%
  • Brand 55%
  • Brand 64%

Demand

Fairy Godmother Costume for Women search demand

Weekly searches over the year, seasonality beneath. Pick a range.

50K30KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct · busiest ÷ quietest = 19.9×

Search terms

Top Fairy Godmother Costume for Women search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • fairy godmother costume for women181K/yr
  • fairy godmother37K/yr
  • fairy godmother costume89K/yr
  • fairy god mother costume women24K/yr
  • fairy godmother cape12K/yr
  • fairy god mother7K/yr
  • fairy godmother dress8K/yr
  • adult fairy godmother costume7K/yr
  • fairy god mother costume6K/yr
  • cinderella fairy godmother costume14K/yr

Reviews and returns

What reviews say buyers love and hate about Fairy Godmother Costume for Women

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Quality-Overall”
25%of negative reviews mention “Size-Overall”
17.4%of orders come back
“Too long”
A buyer, on “Size-Overall”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Fairy Godmother Costume for Women questions

Answered from the same tracked data.