Fairy Dresses for Girls
FailShoppers spend an estimated $45K a year here, so Fairy Dresses for Girls is a Fail.
- Flapen Score
- 46 / 100Top 46% of 16,930 Clothing, Shoes & Jewelry niches · +1 vs the category median of 4546
- Market size
- $45K/yr194K searches / yr
- 90-day growth
- -8.5%search demand this quarter
- Competition
- 23%top-5 click share · 26 brands · 29 sellers
Flapen Score
Fairy Dresses for Girls against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Fairy Dresses for Girls is stronger. Inside it, weaker.
Market
The Fairy Dresses for Girls market on Amazon at a glance
Shoppers on Amazon United States searched for Fairy Dresses for Girls 194K times last year and spent an estimated $45K. The top 5 brands take 47% of clicks. Demand peaks in Aug–Sep–Oct. Flapen scores it 46 out of 100, a Fail.
01 · Demand
An estimated 0.9% of those searches ended in a purchase.
Shoppers searched for this 194K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -8.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $45K a year.
- Searches, last 12 months
- 194K
- Growth, 90 days vs prior 90
- -8.5%
- Conversion, latest week
- 0.9%
- Market size, estimated
- $45Ka year
- Peak month
- October10.2× the quietest month
- Top search term
- girls fairy dress34K searches a year
02 · Price
A sale here is worth $25.68.
Listings sell for $25.68 on average, from $14.42 to $43.00. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $25.68 that is $0 to $3K a year per listing.
- Average price
- $25.68inside the $15 to $100 sweet spot
- Price range
- $14.42–$43.00
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 1K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 8.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
97% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 6.0% of listings are out of stock. The average listing ranks #303 within Baby Girls. It carries 531 reviews at 4.57 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 97%
- Prime listings
- 99%
- Out of stock, average day
- 6.0%
- Average rank
- #303in Baby Girls
- Average rating
- 4.57 starsAmazon United States average 4.42 stars
- Average reviews
- 531per listing
- Listings tracked
- 72
04 · Newcomers
1 of last year's 7 launches cleared the first-year sales bar.
7 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 7
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 35 months
Products
Top Fairy Dresses for Girls products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 23% of clicks. An open shelf where new products get seen.
Brands
26 falling
Sellers
29
Top-5 brand share
47%
Top 20: 97%
Top-5 click share
23%
Top 20: 62%
Open market
45%
- Brand 113%
- Brand 210%
- Brand 39%
- Brand 48%
- Brand 58%
- Brand 67%
Demand
Fairy Dresses for Girls search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug, Sep, Oct · busiest ÷ quietest = 10.2×
Search terms
Top Fairy Dresses for Girls search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- girls fairy dress34K/yr
- fairy dress for girls18K/yr
- fairy dress girls13K/yr
- fairy dress kids12K/yr
- fairy dress up8K/yr
- fairy princess dress7K/yr
- fairy tale costumes for girls7K/yr
- fairy dress up for girls 4-65K/yr
- pink fairy costume for girls17K/yr
- girls fairy costume size 10-126K/yr
Reviews and returns
What reviews say buyers love and hate about Fairy Dresses for Girls
We read the reviews and the return reasons for every product selling here.
“Runs a little big”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Fairy Dresses for Girls questions
Answered from the same tracked data.









