Face Mask for Men

Shoppers searched for this 800K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved +10.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $251K a year.

Searches, last 12 months

800K

Growth, 90 days vs prior 90

+10.5%

Conversion, latest week

2.4%

Market size, estimated

$251Ka year

Peak month

December2.3× the quietest month

Top search term

motorcycle face mask89K searches a year

Listings sell for $13.21 on average, from $6.08 to $34.57. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 250 to 500 of them. At $13.21 that is $3K to $7K a year per listing.

Average price

$13.21under the $15 to $100 sweet spot

Price range

$6.08–$34.57

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

20K–25K

Units per listing a year

250–500

Revenue per listing a year

$3K–$7K

Returns

2.9%of orders · Amazon United States median 2.1%

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #124 within Balaclavas. It carries 7,706 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

100%

Out of stock, average day

0.3%

Average rank

#124in Balaclavas

Average rating

4.48 starsAmazon United States average 4.42 stars

Average reviews

7,706per listing

Listings tracked

41

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

45 months