Eye of Horus

Shoppers searched for this 123K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved -5.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $36K a year.

Searches, last 12 months

123K

Growth, 90 days vs prior 90

-5.0%

Conversion, latest week

1.4%

Market size, estimated

$36Ka year

Peak month

December1.3× the quietest month

Top search term

eye of horus necklace32K searches a year

Listings sell for $20.75 on average, from $6.70 to $55.58. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $20.75 that is $0 to $2K a year per listing.

Average price

$20.75inside the $15 to $100 sweet spot

Price range

$6.70–$55.58

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

4.1%of orders · Amazon United States median 2.1%

89% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 16.8% of listings are out of stock. The average listing ranks #11,329 within Jewelry. It carries 1,685 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

97%

Out of stock, average day

16.8%

Average rank

#11,329in Jewelry

Average rating

4.47 starsAmazon United States average 4.42 stars

Average reviews

1,685per listing

Listings tracked

36

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

0Amazon's first-year sales bar

Average brand age

45 months