Explorer Hat
FailShoppers spend an estimated $20K a year here, so Explorer Hat is a Fail.
- Flapen Score
- 44 / 100Ranks 9,144 of 16,930 Clothing, Shoes & Jewelry niches · −1 vs the category median of 4544
- Market size
- $20K/yr45K searches / yr
- 90-day growth
- +31.6%search demand this quarter
- Competition
- 57%top-5 click share · 17 brands · 26 sellers
Flapen Score
Explorer Hat against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Explorer Hat is stronger. Inside it, weaker.
Market
The Explorer Hat market on Amazon at a glance
Shoppers on Amazon United States searched for Explorer Hat 45K times last year and spent an estimated $20K. The top 5 brands take 70% of clicks. Flapen scores it 44 out of 100, a Fail.
01 · Demand
An estimated 2.7% of those searches ended in a purchase.
Shoppers searched for this 45K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.7% of those searches ended in a purchase. Searches in the last 90 days moved +31.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $20K a year.
- Searches, last 12 months
- 45K
- Growth, 90 days vs prior 90
- +31.6%
- Conversion, latest week
- 2.7%
- Market size, estimated
- $20Ka year
- Top search term
- explorer hat14K searches a year
02 · Price
A sale here is worth $16.51.
Listings sell for $16.51 on average, from $5.79 to $76.66. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $16.51 that is $0 to $2K a year per listing.
- Average price
- $16.51inside the $15 to $100 sweet spot
- Price range
- $5.79–$76.66
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 6.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
78% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.5% of listings are out of stock. The average listing ranks #2,344 within Sun Hats. It carries 3,319 reviews at 4.37 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 78%
- Prime listings
- 100%
- Out of stock, average day
- 1.5%
- Average rank
- #2,344in Sun Hats
- Average rating
- 4.37 starsAmazon United States average 4.42 stars
- Average reviews
- 3,319per listing
- Listings tracked
- 23
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 51 months
Products
Top Explorer Hat products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 12, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Men & Women Wide-Brim Sun-Boonie-Hat Safari Foldable Fishing-Hat UPF 50+ Bucket-Hat for Fishing Hiking Khaki
- Price
- $6.11
- Rating
- 4.2/5
- Reviews
- 1,025
- Age
- 1y ago

Sun Hats for Men Women Bucket Hat UPF 50+ Boonie Hat Foldable UV Protection Hiking Beach Fishing Summer Safari(1pack-Beige)
- Price
- $8.60
- Rating
- 4.4/5
- Reviews
- 5,931
- Age
- 3y ago

Fishing Bucket Hats for Men Women UPF 50+ UV-Protection Cotton Breathable Foldable Wide-Brim Sun Hat Hiking Garden Safari Beach Boonie Hat
- Price
- $6.09
- Rating
- 4.2/5
- Reviews
- 49
- Age
- 1y ago

Outdoor Kids Sun Hat UPF 50+ Quick Dry Foldable Bucket Hat Lightweight Adjustable Fishing Safari Hat for Girls and Boys Khaki
- Price
- $9.69
- Rating
- 4.6/5
- Reviews
- 648
- Age
- 1y ago

EINSKEY Mens Waterproof Sun Hat Outdoor Sun Protection Bucket Safari Cap For Safari Fishing Hunting Dark Gray One Size
- Price
- $13.08
- Rating
- 4.6/5
- Reviews
- 38,269
- Age
- 10y ago
Trending
estimated 90-day click momentum
Cowboy Hat Sun Hat Faux Felt Leather Suede Travel Cap Western Hat Outdoor Sun Protect Brown
- Price
- $24.15
- Rating
- 4.1/5
- Reviews
- 3,064
- Age
- 6y ago

Wide Brim Sun Boonie Hat with Uv Protection for Women Men Safari Military Beach Costume Oufits Light Beige
- Price
- $5.98
- Rating
- 3.9/5
- Reviews
- 5
- Age
- 1y ago

EINSKEY Mens Waterproof Sun Hat Outdoor Sun Protection Bucket Safari Cap For Safari Fishing Hunting Dark Gray One Size
- Price
- $13.08
- Rating
- 4.6/5
- Reviews
- 38,269
- Age
- 10y ago

Outback Trading Company Unisex-Adult Durable Water-Resistant Western-Style Wide Brim Moonshine Canyonland Hat Brown
- Price
- $76.66
- Rating
- 4.3/5
- Reviews
- 115
- Age
- 4y ago

Comhats UPF 50 Sun Hats Wide Brim Summer Safari Hat Fishing Hiking Boonie Hats for Men Waterproof Dark Grey Large X-Large XX-Large XL XXL Oversize
- Price
- $22.42
- Rating
- 4.5/5
- Reviews
- 1,981
- Age
- 3y ago
Newest
by launch date
Zookeeper Costume Art Animals Safari Savanna Zoo Keeper Adjustable Printed Baseball Hat Black
- Price
- $19.87
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 5mo ago

FURTALK Sun Hats for Men Fishing Hat UPF 80+ Foldable Wide Brim Outdoor Hiking Beach Summer Hats Khaki
- Price
- $14.29
- Rating
- 4.6/5
- Reviews
- 1,090
- Age
- 1y ago

Fishing Bucket Hats for Men Women UPF 50+ UV-Protection Cotton Breathable Foldable Wide-Brim Sun Hat Hiking Garden Safari Beach Boonie Hat
- Price
- $6.09
- Rating
- 4.2/5
- Reviews
- 49
- Age
- 1y ago

EverJoy Party Adult British Colonial Pith Helmet - Ideal for Jungle Safaris Zoo Keeper Explorer Guide and Halloween Costume Accessories
- Price
- $18.71
- Rating
- 3.6/5
- Reviews
- 26
- Age
- 1y ago

Wide Brim Sun Boonie Hat with Uv Protection for Women Men Safari Military Beach Costume Oufits
- Price
- $5.79
- Rating
- 4.3/5
- Reviews
- 14
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 57% of clicks. Leaders hold, but buyers still shop past them.
Brands
17 rising
Sellers
26
Est. top-5 brand share
70%
Top 20: 100%
Est. top-5 click share
57%
Top 20: 96%
Open market
25%
- ZOORON27%
- INOGIH22%
- FURTALK8%
- UTOWO7%
- Bawnhaw7%
- Ruqizhi5%
Demand
Explorer Hat search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov · busiest ÷ quietest = 6.3× · 8 of 12 months tracked
Search terms
Top Explorer Hat search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- explorer hat14K/yr
- zoo hat3K/yr
- zookeeper hat9K/yr
- safari bucket hat3K/yr
- zoo keeper hat8K/yr
- safari hat costume6K/yr
- wide brim safari hats1K/yr
Reviews and returns
What reviews say buyers love and hate about Explorer Hat
We read the reviews and the return reasons for every product selling here.
“Extremely large”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Explorer Hat questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









