Evil Eye Anklet

Shoppers searched for this 125K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.5% of those searches ended in a purchase. Searches in the last 90 days moved +64.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $71K a year.

Searches, last 12 months

125K

Growth, 90 days vs prior 90

+64.0%

Conversion, latest week

4.5%

Market size, estimated

$71Ka year

Peak month

July2.7× the quietest month

Top search term

evil eye anklet77K searches a year

Listings sell for $12.73 on average, from $5.80 to $38.19. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $12.73 that is $1K to $3K a year per listing.

Average price

$12.73under the $15 to $100 sweet spot

Price range

$5.80–$38.19

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

100–250

Revenue per listing a year

$1K–$3K

Returns

2.6%of orders · Amazon United States median 2.1%

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 13.2% of listings are out of stock. The average listing ranks #1,677 within Anklets. It carries 1,283 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

100%

Out of stock, average day

13.2%

Average rank

#1,677in Anklets

Average rating

4.39 starsAmazon United States average 4.42 stars

Average reviews

1,283per listing

Listings tracked

45

5 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

5

Successful launches

1Amazon's first-year sales bar

Average brand age

30 months