Essentials Sweatpants

Shoppers searched for this 633K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved -41.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $40K a year.

Searches, last 12 months

633K

Growth, 90 days vs prior 90

-41.9%

Conversion, latest week

0.2%

Market size, estimated

$40Ka year

Peak month

December6.5× the quietest month

Top search term

essentials sweatpants252K searches a year

Listings sell for $37.41 on average, from $9.32 to $77.83. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $37.41 that is $0 to $4K a year per listing.

Average price

$37.41inside the $15 to $100 sweet spot

Price range

$9.32–$77.83

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$4K

Returns

7.5%of orders · Amazon United States median 2.1%

96% of listings pay for placement with sponsored ads. 71% ship with Prime. On an average day, 16.4% of listings are out of stock. The average listing ranks #1,293 within Active Pants. It carries 7,601 reviews at 4.28 stars, so a new listing needs social proof before a better product.

Sponsored listings

96%

Prime listings

71%

Out of stock, average day

16.4%

Average rank

#1,293in Active Pants

Average rating

4.28 starsAmazon United States average 4.42 stars

Average reviews

7,601per listing

Listings tracked

28

16 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

16

Successful launches

4Amazon's first-year sales bar

Average brand age

34 months