Essentials Hoodie

Shoppers searched for this 6.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved -46.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $351K a year.

Searches, last 12 months

6.1M

Growth, 90 days vs prior 90

-46.2%

Conversion, latest week

0.1%

Market size, estimated

$351Ka year

Peak month

December7.5× the quietest month

Top search term

essentials hoodie3.4M searches a year

Listings sell for $38.54 on average, from $9.31 to $88.07. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,500 to 2,000 of them. At $38.54 that is $58K to $77K a year per listing.

Average price

$38.54inside the $15 to $100 sweet spot

Price range

$9.31–$88.07

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

1,500–2,000

Revenue per listing a year

$58K–$77K

Returns

6.0%of orders · Amazon United States median 2.1%

95% of listings pay for placement with sponsored ads. 57% ship with Prime. On an average day, 30.8% of listings are out of stock. The average listing ranks #2,136 within Fashion Hoodies & Sweatshirts. It carries 5,668 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings

95%

Prime listings

57%

Out of stock, average day

30.8%

Average rank

#2,136in Fashion Hoodies & Sweatshirts

Average rating

4.49 starsAmazon United States average 4.42 stars

Average reviews

5,668per listing

Listings tracked

60

33 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months

33

Successful launches

5Amazon's first-year sales bar

Average brand age

42 months