Engagement Gift
MaybeAn estimated 0.6% of orders come back. But the products selling today already average 4.7★, so Engagement Gift is a Maybe.
- Flapen Score
- 53 / 100Top 19% of 16,930 Clothing, Shoes & Jewelry niches · +8 vs the category median of 4553
- Market size
- $1.7M/yr1.7M searches / yr
- 90-day growth
- +14.4%search demand this quarter
- Competition
- 79%top-5 click share · 10 brands · 18 sellers
Flapen Score
Engagement Gift against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Engagement Gift is stronger. Inside it, weaker.
Market
The Engagement Gift market on Amazon at a glance
Shoppers on Amazon United States searched for Engagement Gift 1.7M times last year and spent an estimated $1.7M. The top 5 brands take 83% of clicks. Demand peaks in Aug–Sep–Oct–Dec. Flapen scores it 53 out of 100, a Maybe.
01 · Demand
An estimated 5.5% of those searches ended in a purchase.
Shoppers searched for this 1.7M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.5% of those searches ended in a purchase. Searches in the last 90 days moved +14.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.7M a year.
- Searches, last 12 months
- 1.7M
- Growth, 90 days vs prior 90
- +14.4%
- Conversion, latest week
- 5.5%
- Market size, estimated
- $1.7Ma year
- Peak month
- August3.0× the quietest month
- Top search term
- engagement gifts for women423K searches a year
02 · Price
A sale here is worth $17.51.
Listings sell for $17.51 on average, from $9.44 to $29.35. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 8,000 to 10,000 of them. At $17.51 that is $140K to $175K a year per listing.
- Average price
- $17.51inside the $15 to $100 sweet spot
- Price range
- $9.44–$29.35
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 100K–125K
- Units per listing a year
- 8,000–10,000
- Revenue per listing a year
- $140K–$175K
- Returns
- 0.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #958 within Shoe, Jewelry & Watch Accessories. It carries 5,228 reviews at 4.74 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #958in Shoe, Jewelry & Watch Accessories
- Average rating
- 4.74 starsAmazon United States average 4.42 stars
- Average reviews
- 5,228per listing
- Listings tracked
- 11
04 · Newcomers
2 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 2
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 30 months
Products
Top Engagement Gift products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 79% of clicks. A locked shelf that new listings rarely crack.
Brands
10 falling
Sellers
18
Top-5 brand share
83%
Top 20: 100%
Top-5 click share
79%
Top 20: 100%
Open market
13%
- Brand 159%
- Brand 28%
- Brand 36%
- Brand 45%
- Brand 54%
- Brand 64%
- Open — no brand owns it (4 brands, 13%)
Demand
Engagement Gift search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug, Sep, Oct, Dec · busiest ÷ quietest = 3.0×
Search terms
Top Engagement Gift search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- engagement gifts for women423K/yr
- engagement156K/yr
- engaged143K/yr
- fiance gifts for women159K/yr
- ring cleaner pen106K/yr
- engaged gifts147K/yr
- diamond dazzle stik79K/yr
- fiance77K/yr
- future mrs55K/yr
- just engaged gifts43K/yr
Reviews and returns
What reviews say buyers love and hate about Engagement Gift
We read the reviews and the return reasons for every product selling here.
“Didn't do the job”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Engagement Gift questions
Answered from the same tracked data.