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Emmafy Crossbody Bags for Women

Maybe

Products sell for $22.96 on average, inside the sweet spot. But buyers convert on only 1.0% of searches, so Emmafy Crossbody Bags for Women is a Maybe.

Flapen Score
54
54 / 100
Top 17% of 16,930 Clothing, Shoes & Jewelry niches · +9 vs the category median of 45
Market size
$398K/yr1.8M searches / yr
90-day growth
+1.0%search demand this quarter
Competition
28%top-5 click share · 35 brands · 42 sellers

Flapen Score

Emmafy Crossbody Bags for Women against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Emmafy Crossbody Bags for Women is stronger. Inside it, weaker.

54Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Emmafy Crossbody Bags for Women market on Amazon at a glance

Shoppers on Amazon United States searched for Emmafy Crossbody Bags for Women 1.8M times last year and spent an estimated $398K. The top 5 brands take 52% of clicks. Demand peaks in Mar–Jun–Jul. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

An estimated 1.0% of those searches ended in a purchase.

Shoppers searched for this 1.8M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved +1.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $398K a year.

Searches, last 12 months
1.8M
Growth, 90 days vs prior 90
+1.0%
Conversion, latest week
1.0%
Market size, estimated
$398Ka year
Peak month
June8.2× the quietest month
Top search term
emmafy bag270K searches a year

02 · Price

A sale here is worth $22.96.

Listings sell for $22.96 on average, from $13.73 to $108.97. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 250 to 500 of them. At $22.96 that is $6K to $11K a year per listing.

Average price
$22.96inside the $15 to $100 sweet spot
Price range
$13.73–$108.97
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
20K–25K
Units per listing a year
250–500
Revenue per listing a year
$6K–$11K
Returns
6.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

96% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 1.4% of listings are out of stock. The average listing ranks #2,344 within Waist Packs. It carries 548 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings
96%
Prime listings
97%
Out of stock, average day
1.4%
Average rank
#2,344in Waist Packs
Average rating
4.50 starsAmazon United States average 4.42 stars
Average reviews
548per listing
Listings tracked
67

04 · Newcomers

21 of last year's 39 launches cleared the first-year sales bar.

39 products launched here in the last 12 months. 21 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
39
Successful launches
21Amazon's first-year sales bar
Average brand age
30 months

Products

Top Emmafy Crossbody Bags for Women products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 11, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 28% of clicks, no more. An open shelf where new products get seen.

$0$8K$16K$24K$32K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

35 rising

Sellers

42

Est. top-5 brand share

52%

Top 20: 90%

Est. top-5 click share

28%

Top 20: 66%

Open market

42%

  • FEIBOON16%
  • MEISEY13%
  • RSOTC12%
  • Jooniter5%
  • ONLYSIEM5%
  • X-KIDS5%

Demand

Emmafy Crossbody Bags for Women search demand

Weekly searches over the year, seasonality beneath. Pick a range.

50K30KPrime Day '25Spike '25Black Friday '25Spike '26JulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Mar, Jun, Jul · busiest ÷ quietest = 8.2×

Search terms

Top Emmafy Crossbody Bags for Women search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • emmafy bag270K/yr
  • checkered crossbody bag397K/yr
  • emmafy crossbody bags for women376K/yr
  • emmafy207K/yr
  • leather bum bag69K/yr
  • bumbag63K/yr
  • ounamei crossbody bag23K/yr
  • mary poppins bag84K/yr
  • emmafy bum bag21K/yr
  • bumbag for women11K/yr

Reviews and returns

What reviews say buyers love and hate about Emmafy Crossbody Bags for Women

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Size-Overall”
14%of negative reviews mention “Size-Overall”
6.5%of orders come back
“Smaller than expected”
A buyer, on “Size-Overall”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Emmafy Crossbody Bags for Women questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data