Skip to content

Elton John Glasses

Fail

Shoppers spend an estimated $10K a year here, so Elton John Glasses is a Fail.

Flapen Score
31
31 / 100
Ranks 15,685 of 16,930 Clothing, Shoes & Jewelry niches · −14 vs the category median of 45
Market size
$10K/yr38K searches / yr
90-day growth
-4.7%search demand this quarter
Competition
59%top-5 click share · 15 brands · 18 sellers

Flapen Score

Elton John Glasses against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Elton John Glasses is stronger. Inside it, weaker.

31Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Elton John Glasses market on Amazon at a glance

Shoppers on Amazon United States searched for Elton John Glasses 38K times last year and spent an estimated $10K. The top 5 brands take 80% of clicks. Demand peaks in Oct. Flapen scores it 31 out of 100, a Fail.

01 · Demand

An estimated 2.0% of those searches ended in a purchase.

Shoppers searched for this 38K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.0% of those searches ended in a purchase. Searches in the last 90 days moved -4.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $10K a year.

Searches, last 12 months
38K
Growth, 90 days vs prior 90
-4.7%
Conversion, latest week
2.0%
Market size, estimated
$10Ka year
Peak month
October2.9× the quietest month
Top search term
elton john glasses32K searches a year

02 · Price

A sale here is worth $13.70.

Listings sell for $13.70 on average, from $7.96 to $18.66. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $13.70 that is $0 to $1K a year per listing.

Average price
$13.70under the $15 to $100 sweet spot
Price range
$7.96–$18.66
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$1K
Returns
8.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

78% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.2% of listings are out of stock. The average listing ranks #4,409 within Sunglasses & Eyewear Accessories. It carries 866 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings
78%
Prime listings
100%
Out of stock, average day
3.2%
Average rank
#4,409in Sunglasses & Eyewear Accessories
Average rating
4.50 starsAmazon United States average 4.42 stars
Average reviews
866per listing
Listings tracked
23

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
52 months

Products

Top Elton John Glasses products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 59% of clicks. Leaders hold, but buyers still shop past them.

Brands

15 falling

Sellers

18

Top-5 brand share

80%

Top 20: 100%

Top-5 click share

59%

Top 20: 96%

Open market

16%

  • Brand 127%
  • Brand 219%
  • Brand 316%
  • Brand 413%
  • Brand 55%
  • Brand 64%
  • Open — no brand owns it (9 brands, 16%)

Demand

Elton John Glasses search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct · busiest ÷ quietest = 2.9×

Reviews and returns

What reviews say buyers love and hate about Elton John Glasses

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Color”
20%of negative reviews mention “Comfort-Overall”
8.3%of orders come back
“not so comfy”
A buyer, on “Comfort-Overall”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Elton John Glasses questions

Answered from the same tracked data.