Elphaba Wig

Shoppers searched for this 44K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved -42.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $14K a year.

Searches, last 12 months

44K

Growth, 90 days vs prior 90

-42.6%

Conversion, latest week

1.5%

Market size, estimated

$14Ka year

Top search term

elphaba wig38K searches a year

Listings sell for $21.02 on average, from $14.24 to $26.98. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $21.02 that is $0 to $2K a year per listing.

Average price

$21.02inside the $15 to $100 sweet spot

Price range

$14.24–$26.98

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

11.7%of orders · Amazon United States median 2.1%

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.5% of listings are out of stock. The average listing ranks #869 within Wigs. It carries 58 reviews at 4.21 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

100%

Out of stock, average day

7.5%

Average rank

#869in Wigs

Average rating

4.21 starsAmazon United States average 4.42 stars

Average reviews

58per listing

Listings tracked

8

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

0Amazon's first-year sales bar

Average brand age

38 months