Elphaba Costume

Shoppers searched for this 1.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -39.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $384K a year.

Searches, last 12 months

1.1M

Growth, 90 days vs prior 90

-39.9%

Conversion, latest week

1.3%

Market size, estimated

$384Ka year

Peak month

October35.5× the quietest month

Top search term

elphaba costume316K searches a year

Listings sell for $28.22 on average, from $6.59 to $79.99. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 100 to 250 of them. At $28.22 that is $3K to $7K a year per listing.

Average price

$28.22inside the $15 to $100 sweet spot

Price range

$6.59–$79.99

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

20K–25K

Units per listing a year

100–250

Revenue per listing a year

$3K–$7K

Returns

6.8%of orders · Amazon United States median 2.1%

85% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 9.1% of listings are out of stock. The average listing ranks #8,158 within Accessory Sets. It carries 1,474 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

97%

Out of stock, average day

9.1%

Average rank

#8,158in Accessory Sets

Average rating

4.36 starsAmazon United States average 4.42 stars

Average reviews

1,474per listing

Listings tracked

33

13 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

13

Successful launches

0Amazon's first-year sales bar

Average brand age

28 months