Elphaba Broom

Shoppers searched for this 361K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved -49.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $151K a year.

Searches, last 12 months

361K

Growth, 90 days vs prior 90

-49.3%

Conversion, latest week

1.5%

Market size, estimated

$151Ka year

Top search term

elphaba costume kids165K searches a year

Listings sell for $27.14 on average, from $10.12 to $47.35. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $27.14 that is $3K to $7K a year per listing.

Average price

$27.14inside the $15 to $100 sweet spot

Price range

$10.12–$47.35

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

100–250

Revenue per listing a year

$3K–$7K

Returns

7.4%of orders · Amazon United States median 2.1%

71% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 10.8% of listings are out of stock. The average listing ranks #2,424 within Girls. It carries 205 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings

71%

Prime listings

96%

Out of stock, average day

10.8%

Average rank

#2,424in Girls

Average rating

4.49 starsAmazon United States average 4.42 stars

Average reviews

205per listing

Listings tracked

45

15 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

15

Successful launches

0Amazon's first-year sales bar

Average brand age

29 months