Ellen Tracy Perfume

Shoppers searched for this 307K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved +26.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $119K a year.

Searches, last 12 months

307K

Growth, 90 days vs prior 90

+26.4%

Conversion, latest week

1.8%

Market size, estimated

$119Ka year

Top search term

ellen tracy underwear for women148K searches a year

Listings sell for $21.02 on average, from $10.82 to $37.19. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At $21.02 that is $0 to $2K a year per listing.

Average price

$21.02inside the $15 to $100 sweet spot

Price range

$10.82–$37.19

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

4.1%of orders · Amazon United States median 2.1%

48% of listings pay for placement with sponsored ads. 85% ship with Prime. On an average day, 33.5% of listings are out of stock. The average listing ranks #431 within Lingerie. It carries 10,977 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings

48%

Prime listings

85%

Out of stock, average day

33.5%

Average rank

#431in Lingerie

Average rating

4.49 starsAmazon United States average 4.42 stars

Average reviews

10,977per listing

Listings tracked

67

4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

4Amazon's first-year sales bar

Average brand age

48 months