Elf Onesie
FailShoppers spend an estimated $0 a year here, so Elf Onesie is a Fail.
- Flapen Score
- 30 / 100Ranks 15,861 of 16,930 Clothing, Shoes & Jewelry niches · −15 vs the category median of 4530
- Market size
- $0/yr107K searches / yr
- 90-day growth
- -16.1%search demand this quarter
- Competition
- 57%top-5 click share · 6 brands · 8 sellers
Flapen Score
Elf Onesie against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Elf Onesie is stronger. Inside it, weaker.
Market
The Elf Onesie market on Amazon at a glance
Shoppers on Amazon United States searched for Elf Onesie 107K times last year and spent an estimated $0. The top 5 brands take 96% of clicks. Demand peaks in Nov–Dec. Flapen scores it 30 out of 100, a Fail.
01 · Demand
An estimated 0.0% of those searches ended in a purchase.
Shoppers searched for this 107K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.0% of those searches ended in a purchase. Searches in the last 90 days moved -16.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $0 a year.
- Searches, last 12 months
- 107K
- Growth, 90 days vs prior 90
- -16.1%
- Conversion, latest week
- 0.0%
- Market size, estimated
- $0a year
- Peak month
- December318.7× the quietest month
- Top search term
- elf onesie adult32K searches a year
02 · Price
A sale here is worth $32.20.
Listings sell for $32.20 on average, from $20.48 to $40.86. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $32.20 that is $0 to $3K a year per listing.
- Average price
- $32.20inside the $15 to $100 sweet spot
- Price range
- $20.48–$40.86
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 500–750
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 16.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
69% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 22.4% of listings are out of stock. The average listing ranks #268,810 within Sleep & Lounge. It carries 181 reviews at 4.43 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 69%
- Prime listings
- 100%
- Out of stock, average day
- 22.4%
- Average rank
- #268,810in Sleep & Lounge
- Average rating
- 4.43 starsAmazon United States average 4.42 stars
- Average reviews
- 181per listing
- Listings tracked
- 13
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 43 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 43 months
Products
Top Elf Onesie products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 57% of clicks. Leaders hold, but buyers still shop past them.
Brands
6 rising
Sellers
8
Top-5 brand share
96%
Top 20: 100%
Top-5 click share
57%
Top 20: 100%
Open market
0%
- Brand 145%
- Brand 221%
- Brand 317%
- Brand 47%
- Brand 56%
- Brand 64%
Demand
Elf Onesie search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 318.7×
Search terms
Top Elf Onesie search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- elf onesie adult32K/yr
- elf onesie37K/yr
- buddy the elf onesie7K/yr
- elf onesies6K/yr
- elf onsie8K/yr
- elf onesie women4K/yr
- elf onesie pajamas adult9K/yr
- elf onesie for adults3K/yr
Reviews and returns
What reviews say buyers love and hate about Elf Onesie
We read the reviews and the return reasons for every product selling here.
“yet light weight”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
9 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Elf Onesie questions
Answered from the same tracked data.









