Elf Costume for Kids

Shoppers searched for this 674K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved -23.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $88K a year.

Searches, last 12 months

674K

Growth, 90 days vs prior 90

-23.6%

Conversion, latest week

0.5%

Market size, estimated

$88Ka year

Peak month

December184.6× the quietest month

Top search term

elf costume for kids162K searches a year

Listings sell for $27.89 on average, from $5.01 to $43.11. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $27.89 that is $0 to $3K a year per listing.

Average price

$27.89inside the $15 to $100 sweet spot

Price range

$5.01–$43.11

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

7.4%of orders · Amazon United States median 2.1%

63% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 41.0% of listings are out of stock. The average listing ranks #21,879 within Boys. It carries 569 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings

63%

Prime listings

98%

Out of stock, average day

41.0%

Average rank

#21,879in Boys

Average rating

4.37 starsAmazon United States average 4.42 stars

Average reviews

569per listing

Listings tracked

49

10 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

10

Successful launches

0Amazon's first-year sales bar

Average brand age

33 months