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Elastic Shoe Laces

Maybe

The top 5 brands take only 58% of clicks. But prices span $4.94–$15.87, mostly outside the sweet spot, so Elastic Shoe Laces is a Maybe.

Flapen Score
50
50 / 100
Top 30% of 16,930 Clothing, Shoes & Jewelry niches · +5 vs the category median of 45
Market size
$297K/yr755K searches / yr
90-day growth
-16.5%search demand this quarter
Competition
44%top-5 click share · 22 brands · 25 sellers

Flapen Score

Elastic Shoe Laces against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Elastic Shoe Laces is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Elastic Shoe Laces market on Amazon at a glance

Shoppers on Amazon United States searched for Elastic Shoe Laces 755K times last year and spent an estimated $297K. The top 5 brands take 58% of clicks. Demand peaks in Aug–Sep. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

An estimated 4.6% of those searches ended in a purchase.

Shoppers searched for this 755K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.6% of those searches ended in a purchase. Searches in the last 90 days moved -16.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $297K a year.

Searches, last 12 months
755K
Growth, 90 days vs prior 90
-16.5%
Conversion, latest week
4.6%
Market size, estimated
$297Ka year
Peak month
August2.7× the quietest month
Top search term
no tie shoe laces for kids236K searches a year

02 · Price

A sale here is worth $8.62.

Listings sell for $8.62 on average, from $4.94 to $15.87. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 1,000 to 1,250 of them. At $8.62 that is $9K to $11K a year per listing.

Average price
$8.62under the $15 to $100 sweet spot
Price range
$4.94–$15.87
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
40K–50K
Units per listing a year
1,000–1,250
Revenue per listing a year
$9K–$11K
Returns
2.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #108 within Shoe, Jewelry & Watch Accessories. It carries 12,358 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#108in Shoe, Jewelry & Watch Accessories
Average rating
4.36 starsAmazon United States average 4.42 stars
Average reviews
12,358per listing
Listings tracked
38

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
45 months

Products

Top Elastic Shoe Laces products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 44% of clicks. Leaders hold, but buyers still shop past them.

Brands

22 rising

Sellers

25

Top-5 brand share

58%

Top 20: 98%

Top-5 click share

44%

Top 20: 83%

Open market

36%

  • Brand 116%
  • Brand 214%
  • Brand 313%
  • Brand 48%
  • Brand 56%
  • Brand 66%

Demand

Elastic Shoe Laces search demand

Weekly searches over the year, seasonality beneath. Pick a range.

80K60KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug, Sep · busiest ÷ quietest = 2.7×

Search terms

Top Elastic Shoe Laces search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • no tie shoe laces for kids236K/yr
  • stretchy shoelaces52K/yr
  • elastic shoe laces for kids54K/yr
  • xpand laces33K/yr
  • shoe lace tie locks57K/yr
  • kids no tie shoe laces43K/yr
  • stretch laces24K/yr
  • kids shoe laces no tie31K/yr
  • tieless shoelaces for kids33K/yr
  • stretchy shoe laces for sneakers17K/yr

Reviews and returns

What reviews say buyers love and hate about Elastic Shoe Laces

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Ease Of Use”
22%of negative reviews mention “Durability”
2.1%of orders come back
“Didnt hold up well”
A buyer, on “Durability”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Elastic Shoe Laces questions

Answered from the same tracked data.