eeyore ears
Skip itPrices mostly outside the sweet spot ($6.91–$15.02) — this niche doesn't clear our bar today.
Review moat
Great376.8avg incumbent reviews — the moat a new listing must climb
Conversion
Okay3.4%search→purchase rate — share of searches ending in a sale
Avg price
Okay$10.99avg listing price — sweet spot $15–$100
Brand share
Okay89%top-5 brand share — brands hold most of the demand
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Returns
Bad5.8%return rate — above 5% kills the launch gate
Growth
Bad-8.8%90-day search growth — must beat 0% to launch
Competition
Bad78%top-5 click share — a locked-up shelf
Market size
Bad$29K$29K/yr · 79K searches
Price range
Bad$6.91–$15.02cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United States niche tracking, eeyore ears is a $29K/yr Amazon United States market (79K searches/yr). The top 5 brands hold 89% of demand. Demand peaks in Sep–Oct–Nov. Verdict: Skip it — 24/100.
Data updated Jul 10, 2026 · scored weekly · How we score niches
eeyore ears market data
- Units sold / yr
- 3K–3K
- avg 100–250/product
- Revenue / yr
- $27K–$33K
- units × avg price
- Conversion rate
- 3.4%
- Avg BSR
- #699
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 70%
- Out of stock
- 6.6%
- Avg brand age
- 32 months
- Avg seller age
- 204 days
Competition & brand share
The top 5 products capture 78% of clicks — a locked-up shelf that new listings rarely crack.Brands
8 falling
Sellers
17
Top-5 brand share
89%
Top 20: 100%
Top-5 click share
78%
Top 20: 100%
Open market
7%
- Disney52%
- MADO12%
- Pistha12%
- HODRME7%
- Opzzqz7%
- Bolonar4%
- Open — no brand owns it (2 brands, 7%)
Demand & seasonality
Weekly Amazon search volume, last 89 weeks — -8.8% search growth over the last 90 days.Peak months: Sep, Oct, Nov · busiest ÷ quietest = 24.3×
Top eeyore ears search terms
- eeyore ears60K/yr
- eeyore tail6K/yr
- eeyore headband8K/yr
- eeyore ears and tail5K/yr
Top eeyore ears products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 10 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Disney Eeyore PVC Figural Key Ring
Disney$6.914.7★2,269 rev
HODRME 4 Pieces Donkey Ears and Tail Set-Donkey Headband with Tail Nose Bow Tie Costume Accessories for Halloween Theme Party (Blue)
HODRME$13.334.5★37 rev
Opzzqz Mouse Ear Headbands for Women Giltter Bow Headband for Girls Birthday Party Decorations
Opzzqz$12.244.6★370 rev
MADO Mouse Ears Headbands - Trendy Park Accessory for Women Girls Boys and Kids
MADO$9.814.7★892 rev
Pistha Donkey Costume Accessory Set Donkey Ears Headband and Tail Cute Donkey Costume Kit for Birthday and Halloween Cosplay
Pistha$8.374.8★8 rev
Newest
by launch date
Bioworld Winnie The Pooh Eeyore Gray Cosplay Headband
Bioworld$15.020 rev
Pistha Donkey Costume Accessory Set Donkey Ears Headband and Tail Cute Donkey Costume Kit for Birthday and Halloween Cosplay
Pistha$7.758 rev
MADO donkey mouse ear headbands for women girls cute mouse ears costume accessories for adults women girls
MADO$9.8581 rev
Pistha Donkey Costume Accessory Set Donkey Ears Headband and Tail Cute Donkey Costume Kit for Birthday and Halloween Cosplay
Pistha$8.378 rev
Opzzqz Mouse Ear Headbands for Women Giltter Bow Headband for Girls Birthday Party Decorations
Opzzqz$12.24370 rev
Trending
90-day click momentumBioworld Winnie The Pooh Eeyore Gray Cosplay Headband
Bioworld$15.020.0★
Pistha Donkey Costume Accessory Set Donkey Ears Headband and Tail Cute Donkey Costume Kit for Birthday and Halloween Cosplay
Pistha$7.754.8★
Disney Eeyore PVC Figural Key Ring
Disney$6.914.7★
MADO donkey mouse ear headbands for women girls cute mouse ears costume accessories for adults women girls
MADO$9.854.6★
Opzzqz Mouse Ear Headbands for Women Giltter Bow Headband for Girls Birthday Party Decorations
Opzzqz$12.244.6★
What buyers say about eeyore ears
What buyers praise and complain about, mined from review topics.What buyers love
“Great Quality for Winnie the Pooh fans”
“not too tight”
“Comfy”
“Good price for what you get”
“As advertised”
“Makes a great addition to my collection”
“durable”
“Wasn't heavy”
“easy to keep on”
“These ears have a really nice design”
What buyers complain about
“the headband itself is crooked”
“Grayish Eeyore, less blue”
“i haven't even taken it out of the bag yet i can only imagine trying to wear this to the park it will fall apart”
“they are very poorly made”
“The headband is not what was pictured in the reviews”
“Heavier than I thought it would be”
“fabric is shredding”
“hot glue is everywhere”
Top return reasons
Common questions
- Is eeyore ears profitable to sell on Amazon United States?
- The niche generates $29K/yr across 10 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -8.8%. Flapen's verdict: Skip it (24/100).
- How competitive is the eeyore ears niche?
- 8 brands and 17 sellers compete. The top 5 products take 78% of clicks and top 5 brands hold 89% of demand.
- What do buyers complain about in eeyore ears?
- Top complaints mined from reviews: Size-Overall, Color, Durability. The return rate is 5.8% — above our launch gate.
- When does demand for eeyore ears peak?
- Demand peaks in Sep–Oct–Nov; the busiest month runs 24.3× the quietest.
- What does it cost to enter the eeyore ears niche?
- Listings span $6.91–$15.02; the average listing price is $10.99 (sweet spot $15–$100). The average incumbent carries 377 reviews — the moat a new listing must climb.