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Eevee Backpack

Fail

Buyers convert on only 0.7% of searches, so Eevee Backpack is a Fail.

Flapen Score
48
48 / 100
Top 37% of 16,930 Clothing, Shoes & Jewelry niches · +3 vs the category median of 45
Market size
$118K/yr489K searches / yr
90-day growth
+23.0%search demand this quarter
Competition
28%top-5 click share · 13 brands · 68 sellers

Flapen Score

Eevee Backpack against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Eevee Backpack is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Eevee Backpack market on Amazon at a glance

Shoppers on Amazon United States searched for Eevee Backpack 489K times last year and spent an estimated $118K. The top 5 brands take 94% of clicks. Demand peaks in Dec. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 0.7% of those searches ended in a purchase.

Shoppers searched for this 489K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved +23.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $118K a year.

Searches, last 12 months
489K
Growth, 90 days vs prior 90
+23.0%
Conversion, latest week
0.7%
Market size, estimated
$118Ka year
Peak month
December2.2× the quietest month
Top search term
pokemon loungefly75K searches a year

02 · Price

A sale here is worth $33.58.

Listings sell for $33.58 on average, from $11.22 to $91.72. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $33.58 that is $0 to $3K a year per listing.

Average price
$33.58inside the $15 to $100 sweet spot
Price range
$11.22–$91.72
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
3.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

87% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 7.5% of listings are out of stock. The average listing ranks #1,321 within Backpacks. It carries 473 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings
87%
Prime listings
95%
Out of stock, average day
7.5%
Average rank
#1,321in Backpacks
Average rating
4.61 starsAmazon United States average 4.42 stars
Average reviews
473per listing
Listings tracked
79

04 · Newcomers

4 of last year's 12 launches cleared the first-year sales bar.

12 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
12
Successful launches
4Amazon's first-year sales bar
Average brand age
29 months

Products

Top Eevee Backpack products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 28% of clicks. An open shelf where new products get seen.

Brands

13 falling

Sellers

68

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

28%

Top 20: 54%

Open market

5%

  • Brand 146%
  • Brand 235%
  • Brand 36%
  • Brand 45%
  • Brand 51%
  • Brand 61%
  • Open — no brand owns it (7 brands, 5%)

Demand

Eevee Backpack search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KHoliday '24Prime Day '25Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 2.2×

Search terms

Top Eevee Backpack search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pokemon loungefly75K/yr
  • loungefly pokemon72K/yr
  • pokemon purse51K/yr
  • pokemon crossbody bag28K/yr
  • pokemon bags26K/yr
  • eevee backpack35K/yr
  • pokemon tote bag20K/yr
  • pokemon loungefly backpack24K/yr
  • pokemon girls clothes21K/yr
  • pokemon clothes for girls21K/yr

Reviews and returns

What reviews say buyers love and hate about Eevee Backpack

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Quality-Overall”
37%of negative reviews mention “Size-Overall”
3.4%of orders come back
“Runs very small”
A buyer, on “Size-Overall”37% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Eevee Backpack questions

Answered from the same tracked data.