Dusty Blue Tie

Shoppers searched for this 135K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.0% of those searches ended in a purchase. Searches in the last 90 days moved +44.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $80K a year.

Searches, last 12 months

135K

Growth, 90 days vs prior 90

+44.4%

Conversion, latest week

5.0%

Market size, estimated

$80Ka year

Peak month

April3.8× the quietest month

Top search term

dusty blue tie62K searches a year

Listings sell for $11.95 on average, from $8.64 to $20.98. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $11.95 that is $3K to $6K a year per listing.

Average price

$11.95under the $15 to $100 sweet spot

Price range

$8.64–$20.98

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

250–500

Revenue per listing a year

$3K–$6K

Returns

9.1%of orders · Amazon United States median 2.1%

85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.3% of listings are out of stock. The average listing ranks #48 within Ties, Cummerbunds & Pocket Squares. It carries 3,771 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

100%

Out of stock, average day

1.3%

Average rank

#48in Ties, Cummerbunds & Pocket Squares

Average rating

4.64 starsAmazon United States average 4.42 stars

Average reviews

3,771per listing

Listings tracked

20

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 57 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

57 months