Durag for Kids

Shoppers searched for this 117K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.2% of those searches ended in a purchase. Searches in the last 90 days moved -8.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $58K a year.

Searches, last 12 months

117K

Growth, 90 days vs prior 90

-8.1%

Conversion, latest week

5.2%

Market size, estimated

$58Ka year

Peak month

March1.4× the quietest month

Top search term

durag for kids26K searches a year

Listings sell for $9.46 on average, from $4.40 to $19.39. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $9.46 that is $946 to $2K a year per listing.

Average price

$9.46under the $15 to $100 sweet spot

Price range

$4.40–$19.39

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

100–250

Revenue per listing a year

$946–$2K

Returns

2.0%of orders · Amazon United States median 2.1%

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.5% of listings are out of stock. The average listing ranks #1,649 within Baby Boys. It carries 595 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings

92%

Prime listings

100%

Out of stock, average day

0.5%

Average rank

#1,649in Baby Boys

Average rating

4.35 starsAmazon United States average 4.42 stars

Average reviews

595per listing

Listings tracked

25

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

45 months