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Duck Shirt

Maybe

The top 5 products take only 14% of clicks. But buyers convert on only 0.9% of searches, so Duck Shirt is a Maybe.

Flapen Score
55
55 / 100
Top 14% of 16,930 Clothing, Shoes & Jewelry niches · +10 vs the category median of 45
Market size
$51K/yr274K searches / yr
90-day growth
+36.9%search demand this quarter
Competition
14%top-5 click share · 95 brands · 77 sellers

Flapen Score

Duck Shirt against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Duck Shirt is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Duck Shirt market on Amazon at a glance

Shoppers on Amazon United States searched for Duck Shirt 274K times last year and spent an estimated $51K. The top 5 brands take 32% of clicks. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

An estimated 0.9% of those searches ended in a purchase.

Shoppers searched for this 274K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved +36.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $51K a year.

Searches, last 12 months
274K
Growth, 90 days vs prior 90
+36.9%
Conversion, latest week
0.9%
Market size, estimated
$51Ka year
Peak month
May1.8× the quietest month
Top search term
duck shirt85K searches a year

02 · Price

A sale here is worth $20.83.

Listings sell for $20.83 on average, from $6.12 to $43.95. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $20.83 that is $0 to $2K a year per listing.

Average price
$20.83inside the $15 to $100 sweet spot
Price range
$6.12–$43.95
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
4.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

86% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 3.8% of listings are out of stock. The average listing ranks #18,339 within Button-Down Shirts. It carries 495 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
95%
Out of stock, average day
3.8%
Average rank
#18,339in Button-Down Shirts
Average rating
4.54 starsAmazon United States average 4.42 stars
Average reviews
495per listing
Listings tracked
180

04 · Newcomers

2 of last year's 77 launches cleared the first-year sales bar.

77 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
77
Successful launches
2Amazon's first-year sales bar
Average brand age
26 months

Products

Top Duck Shirt products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 14% of clicks. An open shelf where new products get seen.

Brands

95 flat

Sellers

77

Top-5 brand share

32%

Top 20: 67%

Top-5 click share

14%

Top 20: 39%

Open market

64%

  • Brand 19%
  • Brand 28%
  • Brand 35%
  • Brand 45%
  • Brand 55%
  • Brand 65%

Demand

Duck Shirt search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '24Holiday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.8×

Search terms

Top Duck Shirt search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • duck shirt85K/yr
  • rubber duck shirt29K/yr
  • duck shirt women24K/yr
  • duck shirts for men12K/yr
  • duck shirts20K/yr
  • duck tshirt12K/yr
  • duck shirts for women10K/yr
  • mens duck shirt9K/yr
  • womens duck shirt7K/yr
  • duck hawaiian shirt6K/yr

Reviews and returns

What reviews say buyers love and hate about Duck Shirt

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Size-Overall”
64%of negative reviews mention “Size-Overall”
4.2%of orders come back
“Fits small”
A buyer, on “Size-Overall”64% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

22 topics

NegativePositive

FAQ

Common Duck Shirt questions

Answered from the same tracked data.